Gold prices in the UAE have crossed the Dh400 mark per gram, reaching new heights as global tensions and strong investor demand continue to push the value of the precious metal upwards. This latest price jump has caught the attention of buyers, investors, and jewellers across the country.
As of Thursday, April 11, 2025, the price of 24K gold in the UAE touched Dh401.5 per gram, marking a historic moment. This is the highest price gold has reached in the country’s recent history. In comparison, 22K gold was being sold at Dh371.25 per gram, 21K at Dh363.75, and 18K at Dh312.0 per gram.
What’s Causing the Gold Price to Rise?
The rise in gold prices isn’t just a local event—it’s part of a global trend. On the international market, gold has been trading at over $2,370 (about Dh8,700) per ounce. Several key factors are behind this surge:
- Geopolitical tensions: Ongoing conflicts, especially in the Middle East and Eastern Europe, have made investors nervous. When the global situation becomes uncertain, many people turn to gold as a “safe haven” investment.
- Strong central bank buying: Several central banks around the world are continuing to buy large amounts of gold to strengthen their reserves.
- Lower interest rate expectations: Hints that the US Federal Reserve might cut interest rates have also encouraged investors to move their money into gold.
All these factors combined have helped gold become more expensive and more attractive to buyers.
How Are UAE Residents Responding?
With prices above Dh400 per gram, many UAE residents are rethinking their gold buying plans. For some, the higher price is a sign to sell, especially if they bought gold at lower prices. For others, it’s a reason to hold back and wait for prices to fall.
Jewellery store owners in Dubai’s famous Gold Souk and other areas say that customer behaviour has changed. Some shoppers are still coming in to browse, but many are avoiding big purchases unless absolutely necessary, like for weddings or major celebrations.
However, others see this as an opportunity. “If prices are going up, it’s also a chance to invest,” said a resident in Dubai. “Gold is one of the few things that holds its value even when everything else is uncertain.”
Should You Buy or Sell Now?
This is the big question on everyone’s mind. Financial experts suggest that people who already own gold might want to consider selling now to take advantage of the high prices. But if you’re planning to buy, it may be smart to wait and see how the market behaves over the next few weeks.
“Gold prices are very sensitive to global events,” says one local analyst. “A sudden change in US interest rates, or a peace deal in any major conflict zone, could cause the prices to fall just as quickly.”
Still, others believe that this upward trend may continue for a while, especially if global instability continues and inflation remains high.
Investment vs. Tradition
In the UAE, gold has always been more than just a financial asset—it’s also a part of culture. Many families buy gold during weddings, festivals like Diwali, and other special occasions.
But now, with gold prices at an all-time high, people are starting to see it more as an investment than just jewellery. Digital gold platforms and online gold savings accounts are also growing in popularity.
“I used to buy gold bangles for gifts,” said a shopper in Sharjah. “But now, I’m thinking about buying gold coins or bars instead. They’re easier to sell later and they hold value better.”
Jewelers Are Adapting
Jewellers across the UAE are adjusting their strategies to keep up with this price trend. Some have started promoting lighter jewellery collections to attract customers who still want to buy something beautiful but don’t want to spend too much.
Others are offering flexible payment plans or exchange deals where buyers can trade in old gold for new items at a reduced price.
“People still want gold, but they’re more careful now,” said a store manager in Abu Dhabi. “We’re focusing more on custom pieces, smaller sets, and gold coins, which are popular with investors.”
What’s Next for Gold Prices?
Analysts are divided on what will happen next. Some believe that gold could cross even higher levels, especially if international conflicts continue and global financial markets stay shaky. Others think the price could drop if economic conditions improve or central banks slow down their gold buying spree.
What’s clear is that gold will continue to be one of the most watched assets in the UAE and globally. Whether for personal, cultural, or investment reasons, many residents are keeping a close eye on the rates.
Final Thoughts
The Dh400 milestone is more than just a number—it’s a signal that the gold market is changing fast. Whether you’re buying, selling, or just watching, it’s important to stay informed and cautious.
With global uncertainty still hanging in the air, gold remains one of the safest options out there. But like any investment, timing is key. The coming weeks will show whether this price surge continues or if we’ll finally see a dip.
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