Dubai real estate retail space is seeing major growth, and the latest deal between TownX Developments and Knight Frank is proof of that. The two companies have announced a new partnership that will bring 20,000 square feet of premium retail space to Luma Park Views, a residential project located in Jumeirah Village Circle (JVC).
This collaboration marks another step in Dubai’s journey to becoming one of the world’s top destinations for real estate investment, shopping, and lifestyle. With this project, both companies are aiming to improve the living experience of residents and attract a new wave of businesses to the area.
What Is Luma Park Views and Why It Matters
Luma Park Views is a modern residential development by TownX located in JVC, one of Dubai’s fastest-growing neighborhoods. The project is known for its contemporary design, green landscapes, and community-driven approach.

Now, with the addition of 20,000 sq ft of retail space, the area is expected to become even more attractive for both residents and investors. The retail space will host a variety of outlets including cafes, restaurants, convenience stores, wellness services, and lifestyle brands. This is expected to make everyday life easier for the residents and boost the local economy.
Who Are TownX and Knight Frank?
TownX is a real estate developer based in Dubai. The company is known for building smart, sustainable, and community-focused developments across the UAE. Their projects often combine modern architecture with thoughtful amenities that support well-being and urban living.
Knight Frank, on the other hand, is a global real estate consultancy firm. With over 100 years of experience in the field, they are trusted for their expertise in real estate research, valuation, and project management. Their involvement in this deal is expected to bring global best practices to the development and leasing of the retail units at Luma Park Views.
The Vision Behind the Deal
The goal of this deal is more than just real estate expansion. It’s about creating a lifestyle destination within a residential zone. According to both companies, the focus will be on bringing in community-driven retail experiences that reflect the needs and interests of JVC’s growing population.
The agreement is part of a larger strategy by TownX to develop integrated living spaces that blend residential units with commercial offerings. By partnering with Knight Frank, they aim to ensure high-quality tenants, consistent foot traffic, and long-term value for both residents and investors.
Why JVC Is Becoming a Hotspot

Jumeirah Village Circle has quickly become one of Dubai’s most desirable neighborhoods. Here’s why:
- Centrally located: It offers easy access to major roads like Sheikh Mohammed Bin Zayed Road and Al Khail Road
- Affordable living: Compared to other upscale neighborhoods, JVC offers modern housing at relatively affordable prices
- Family-friendly: The area is filled with parks, schools, fitness centers, and pet-friendly zones
- High demand for retail: As more families and young professionals move in, the demand for on-site services and shops continues to rise
With projects like Luma Park Views expanding retail options, JVC is well on its way to becoming a complete lifestyle hub.
The Retail Space: What to Expect
The new retail space is expected to include:
- Cafés and restaurants: Spaces for local and international food chains
- Grocery and convenience stores: Offering everyday essentials within walking distance
- Health and wellness services: Clinics, salons, fitness centers, and pharmacies
- Boutique shops: Lifestyle brands and specialty stores to add variety
The space has been carefully designed to ensure ease of access, walkability, and seamless connection with the residential buildings. Wide walkways, outdoor seating areas, and green landscaping will make it more than just a shopping area. It will be a place for residents to gather and unwind.
Knight Frank’s Role in Making It Work
Knight Frank will handle leasing and strategic advisory services for the retail units. Their job is to bring in brands and tenants that align with the community’s needs and the development’s vision.
Their deep market knowledge and global connections will also help secure long-term, high-value tenants. This means better quality for residents and a stronger investment profile for the development.
What This Means for Dubai Real Estate
This deal highlights how Dubai real estate retail space is becoming more than just an afterthought in residential projects. Developers are now integrating retail and lifestyle options into their masterplans to meet the changing preferences of modern buyers and renters.
Here’s what this trend signals:
- Increased value for properties: Homes with nearby retail often command higher resale and rental value
- Better quality of life: Easy access to daily needs without long drives improves overall satisfaction
- Smarter city planning: Integrated communities reduce traffic, support small businesses, and enhance sustainability
What Comes Next

The retail units at Luma Park Views are expected to be delivered along with the completion of the residential complex. Pre-leasing activity is already underway, and several brands are reportedly in discussions to join the space.
As the project develops, more updates will be shared by both TownX and Knight Frank.
Conclusion: A Win for Community and Commerce
The TownX and Knight Frank partnership is more than a commercial real estate deal. It represents a growing trend in Dubai real estate retail space, where living and lifestyle come together in thoughtful, well-planned communities.
By creating vibrant, walkable, and service-rich environments, projects like Luma Park Views are shaping the future of urban living in Dubai.
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