In the vibrant city of Dubai, where ambition meets innovation, Sharon Missah has emerged as a trailblazer in media, communications, and storytelling. With more than 16 years of international marketing experience, Sharon has successfully combined her corporate expertise with her passion for human connection to create Let’s Talk DXB, a platform that celebrates authentic conversations, community, and personal growth. Her journey is a remarkable example of how resilience, faith, and purpose can transform personal challenges into meaningful contributions for society.
A Journey Rooted in Passion
Sharon Missah’s interest in media and content creation started early in her career. She always had a natural curiosity about people’s lives, their experiences, backgrounds, and journeys. This curiosity became a guiding force, shaping the way she approached her work and interactions. However, it wasn’t until a difficult personal season that her career path took a decisive turn.
“I took a step back to reflect on what I am passionate about and how I wanted to spend my time to fulfill my purpose and help others,” Sharon recalls. That period of reflection was a turning point. It inspired her to take a leap of faith, challenge herself, and explore a new path. This ultimately led to the creation of Let’s Talk DXB, a platform dedicated to authentic conversations and meaningful storytelling.

Creating Let’s Talk DXB
For Sharon, Let’s Talk DXB is more than just a media platform. It is a movement that bridges digital content with community engagement. It began as a space to highlight stories that often go unheard, focusing on diversity, authenticity, and education. The platform connects people from different industries, backgrounds, and cultures, enabling them to share their experiences in an honest and relatable way.
“Communications, media, and marketing are very people-oriented roles,” Sharon explains. “I quickly realized that I enjoy hearing about other people’s experiences and life journeys. I am a storyteller, and one of the best parts of my career is connecting and collaborating with people to create authentic and educational conversations with a diverse industry.”

Through the platform, Sharon has interviewed professionals, entrepreneurs, artists, and thought leaders, providing insights that inspire audiences and encourage them to reflect on their own journeys. The platform’s episodes explore personal development, entrepreneurship, cultural narratives, and mental health discussions, all presented through an authentic lens.
From Challenge to Opportunity
Sharon’s transition from corporate marketing to founding a media platform was not without challenges.Sharon’s ambition to build Let’s Talk DXB was not without challenges, it required courage, faith, and resilience. Yet, she views these obstacles as essentials to her growth.
“That time in my career taught me a powerful lesson. Sometimes the toughest moments, whether in your career or personal life, can be catalysts for growth and opportunities to explore new passions and meaningful chapters,” she says.
Her experience is a testament to the idea that setbacks often precede breakthroughs. By trusting herself and staying aligned with her purpose, Sharon created a platform that resonates with a growing audience in Dubai and beyond.
Building Community and Representation
At the heart of Let’s Talk DXB is a commitment to representation and community building. Sharon wanted to create a platform where people not only share their stories but also feel heard, seen, and inspired. She emphasizes the importance of providing relatable and knowledge-based content that uplifts individuals and encourages personal growth.
“Today, Let’s Talk DXB isn’t just about conversation. It is about community, representation, and providing insights that help others navigate their own journeys,” she explains. “Combining my 16 years of international marketing experience with storytelling skills allows me to create a diverse and valuable space for our community and beyond.”
The platform also hosts live events that complement its digital content. These events allow the audience to experience real-time conversations with guests and engage in meaningful discussions. Sharon’s vision is to expand these experiences to accommodate the platform’s increasingly international audience.
The Role of Authenticity in Personal Branding
One of the core philosophies behind Sharon’s work is the power of authenticity. In a world dominated by curated online personas, she emphasizes that authenticity is what sets individuals apart and builds trust. Personal branding, she believes, should reflect genuine values, experiences, and voice rather than a manufactured image.
“Authenticity wins,” Sharon asserts. “The most successful personal brands are rooted in self-awareness, consistency, and the courage to be seen as you truly are.”
This belief is woven into the fabric of Let’s Talk DXB. The platform not only encourages its audience to embrace authenticity but also demonstrates it through its content and approach to storytelling.
Achievements and Vision
Among Sharon’s proudest achievements is turning her vision into reality. Let’s Talk DXB is a testament of her resilience, purpose, and desire to serve others. She wanted to provide a space where diverse stories are shared, lessons are learned, and inspiration flows freely.
“I wanted to give back to the community and build a platform that provides valuable knowledge-based and constructive content. Somewhere which provides relatable and insightful information on various topics and profiles a diverse range of people,” she says.
Looking ahead, Sharon continues to expand Let’s Talk DXB’s offerings. New editions of live events are in the pipeline, aiming to bring the platform closer to audiences while maintaining a balance between digital content and in-person experiences. Sharon also plans to explore opportunities to engage with audiences beyond Dubai, reflecting the platform’s growing international reach.

Lessons from Sharon’s Journey
Sharon Missah’s journey is filled with lessons that inspire both aspiring media professionals and anyone navigating challenges in life. She emphasizes that success is not linear. Pivots, setbacks, and pauses are all part of a purposeful journey.
“If I could give advice to my younger self, it would be not to dim your light to fit into spaces,” she shares. “The things that make you different, your perspective, values, lived experiences, and culture, are your superpower. Use them, own them, and let them guide your career.”
Her story also highlights the importance of protecting your peace, keeping faith, and trusting the timing of your journey. Sharon’s resilience and dedication serve as a reminder that meaningful impact often comes from embracing challenges and staying true to one’s purpose.
Inspiring Others Through Storytelling
Sharon Missah’s work is more than just interviews and content. It is a mission to create spaces where genuine conversations flourish, and voices are amplified. Let’s Talk DXB has become a trusted platform for learning, inspiration, and empowerment, proving that media can be a force for connection and transformation.
Across her career, Sharon has remained committed to the belief that storytelling has the power to change lives. By focusing on authenticity, community, and representation, she has created a platform that not only informs but also inspires.
“I hope to be remembered as a woman who operated in purpose, faith, and authenticity,” Sharon reflects. “Someone who championed representation and meaningful storytelling and used her resilience and discipline to create something valuable for others.”
Conclusion
Sharon Missah’s journey from a corporate marketer to the founder of Let’s Talk DXB demonstrates the power of resilience, authenticity, and purpose. Through her platform, she has built a community that celebrates diverse stories, fosters meaningful conversations, and inspires individuals to embrace their unique paths.
In a world where superficial success often overshadows genuine connection, Sharon’s story is a beacon of hope, reminding us that true impact comes from staying authentic, pursuing purpose, and uplifting others along the way. Let’s Talk DXB is more than a platform. It is a testament to the transformative power of storytelling, authenticity, and human connection.
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