In the bustling metropolis of Dubai, where tradition meets innovation, Noor Sweid stands as a beacon of entrepreneurial spirit and transformative leadership. As the Founder and Managing Partner of Global Ventures, a UAE-based venture capital firm, Sweid has been instrumental in reshaping the Middle East and North Africa’s (MENA) technology and investment landscape. Her journey from scaling family businesses to leading high-impact investments offers a compelling narrative of resilience, vision, and dedication.
Early Life and Educational Foundation
Born to Syrian-American parents, Noor Sweid’s upbringing was a blend of diverse cultures and perspectives. This rich background instilled in her a global outlook from an early age. Pursuing higher education in the United States, she earned dual bachelor’s degrees in Finance and Economics from Boston College. Recognizing the importance of merging practical experience with academic rigor, she furthered her studies by obtaining an MBA from the prestigious MIT Sloan School of Management. This solid educational foundation equipped her with the analytical skills and strategic mindset essential for her future endeavors.

Scaling New Heights: The Depa Story
Upon returning to the Middle East, Sweid joined her family business, Depa, one of the world’s largest interior contractors. Demonstrating exceptional leadership and strategic acumen, she spearheaded the company’s expansion from operating in six countries to 22, achieving a tenfold increase in revenue. Her visionary approach culminated in 2008 when she led Depa’s dual listing on NASDAQ Dubai and the London Stock Exchange, marking a significant milestone as the first woman in the MENA region to operate, scale, and IPO a company.
ZenYoga: Merging Passion with Entrepreneurship
Beyond the corporate boardrooms, Sweid’s entrepreneurial spirit led her to the wellness industry. Identifying a gap in the market, she founded ZenYoga, the first yoga and Pilates studio chain in the Middle East. Her commitment to promoting health and well-being resonated with the community, allowing ZenYoga to flourish and become the largest chain of wellness studios in the region. In 2014, she successfully exited the venture, selling it to a private equity firm, further cementing her reputation as a savvy entrepreneur.
Global Ventures: Investing in the Future
In 2018, driven by a desire to support innovative startups and foster technological advancement in emerging markets, Sweid established Global Ventures. The firm focuses on Series-A investments across sectors such as FinTech, Digital Health, EdTech, and AgriTech. Under her leadership, Global Ventures has grown its assets under management to over $300 million, with a presence in Dubai, Abu Dhabi, Cairo, Jeddah, and Lagos. The firm’s portfolio boasts 59 investments and six exits across ten markets, including notable companies like Thndr, Tarabut, Yodawy, and Pyypl.
Impact and Recognition
Sweid’s influence extends beyond financial metrics. The companies backed by Global Ventures have collectively created over 11,100 jobs, promoted female leadership, facilitated financial inclusion for more than 64 million people, and expanded healthcare access to over 6.8 million patients. Her contributions have not gone unnoticed; Forbes recognized her as one of the “World’s Top 50 Women in Tech,” and Arabian Business listed her among the “Top 100 Most Influential Arab Women.”
Advocacy and Thought Leadership
Beyond her investment activities, Sweid is a staunch advocate for the entrepreneurial ecosystem in the MENA region. She serves as the Founding Chairwoman of the Middle East Venture Capital Association and holds board positions with organizations like the Global Private Capital Association and TechWadi. Her commitment to fostering innovation and supporting founders is further exemplified by her role as a judge on Shark Tank Dubai, where she mentors aspiring entrepreneurs and provides strategic guidance.
Authoring ‘Coming of Age’
In addition to her professional endeavors, Sweid has ventured into authorship with her book “Coming of Age.” The book chronicles the remarkable entrepreneurial journey of the MENA region over the past 25 years, highlighting the emergence of industries such as fintech, healthtech, and agritech. Featuring interviews with 35 founders, “Coming of Age” sheds light on how technology and entrepreneurship are transforming the region, offering readers an insightful perspective on its growth and potential.
Balancing Personal and Professional Life
Despite her demanding career, Sweid places immense value on family and personal well-being. A mother of three boys—Kinan, Jad, and Karim—she actively engages in activities like hiking, wakesurfing, and practicing yoga. This commitment to a balanced lifestyle not only enriches her personal life but also enhances her professional effectiveness, embodying the holistic approach she advocates for entrepreneurs and leaders alike.
Current Endeavors and Future Vision
Today, Sweid continues to lead Global Ventures with a vision to further integrate technological innovation into the fabric of emerging markets. Her focus remains on identifying and nurturing startups that have the potential to create scalable solutions to regional challenges, thereby contributing to economic growth and societal advancement. Her strategic foresight and unwavering dedication position her as a pivotal figure in the ongoing transformation of the MENA region’s entrepreneurial landscape.
Inspiration for Aspiring Entrepreneurs
Noor Sweid’s journey from scaling family businesses to pioneering venture capital investments serves as a testament to the power of vision, resilience, and adaptability. Her story inspires aspiring entrepreneurs, particularly women in the MENA region, to pursue their ambitions with confidence and determination. By breaking barriers and setting new benchmarks, she exemplifies how passion combined with strategic insight can lead to transformative success.
Conclusion
Noor Sweid’s multifaceted career reflects a profound commitment to fostering innovation, supporting entrepreneurship, and driving positive change in the MENA region. Through her leadership at Global Ventures, advocacy for the startup ecosystem, and personal endeavors, she continues to inspire and empower the next generation of entrepreneurs. Her story is not just one of personal achievement but also a narrative of regional transformation, highlighting the boundless possibilities that arise when vision meets action.
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