Natalie Brown’s story is one of resilience, dedication, and the pursuit of a life where both personal and professional goals are met with equal passion. As a mother, wife, and entrepreneur, she has built a successful career while staying true to her values and vision. Her journey, driven by a desire to create workplaces where people feel valued, started with a challenging beginning and is now a testament to her belief in growth and empowerment.
A Drive Fueled by Personal Experience
Natalie’s inspiration to enter the business world was born from watching her close friends and colleagues struggle with an incompetent boss. ‘Seeing their frustration and suffering fueled my drive to make a difference,’ Natalie explains. This early exposure to the challenges people face in workplaces shaped her commitment to creating environments where employees feel seen, heard, and empowered.
She chose her current role because she recognized the potential impact she could have on others. “Seeing how my guidance and support could help people grow and thrive confirmed I was in the right place,” Natalie says. This realization fuels her daily motivation, knowing that her work helps people grow personally and professionally.
A Balancing Act: Family and Entrepreneurship
One of Natalie’s biggest achievements to date is finding balance between being a mother, wife, and business owner. Managing these responsibilities is no easy feat, but she views it as a testament to her commitment to each role. “Balancing these responsibilities has taught me resilience, time management, and the importance of being fully present in each area of my life,” Natalie shares. This balance not only nurtures her family but also fuels her entrepreneurial aspirations.
Building a business from the ground up wasn’t without its challenges. Natalie began her career with no financial backing and faced the dual challenge of being a woman in business. Bootstrapping her company required immense resilience, resourcefulness, and belief in her vision. Despite the obstacles, she has successfully navigated the early stages of building her brand independently.
Facing Challenges and Growing from Them
Throughout her career, Natalie has faced numerous challenges, including navigating difficult interpersonal dynamics within her company. A particular turning point came when she learned that a direct report who had been managing the company in her absence had created a toxic environment. “This experience taught me that trust must be earned,” she reflects. “I continue to look for the good in people, remaining committed to bringing out the best in those around me.”
Despite setbacks, Natalie maintains a focus on personal growth. She motivates herself by concentrating on what she has rather than what she lacks, finding lessons in every challenge. She believes that “karma plays a role, helping me find meaning in setbacks and encouraging me to stay positive.”
The Importance of Leadership and Legacy
Natalie’s leadership philosophy revolves around humility and gratitude. “The most important lesson I’ve learned is to hire people who are better than me and treat them as I’d want someone to treat my own children,” she says. This approach has shaped her leadership style, emphasizing the importance of supporting and nurturing those around her. By creating a positive environment, Natalie fosters a culture where everyone can thrive.
Her definition of success has evolved over the years. While she once equated success with money and prestige, Natalie now sees it as achieving health, happiness, and surrounding herself with quality people. She sets small challenges each day to continue growing, believing that success is an ongoing journey rather than a fixed destination.
Planning for the Future
Looking ahead, Natalie is focused on scaling her business, with plans to enter two new markets by the end of 2025. Despite her growing professional commitments, she prioritizes her family, ensuring that she is present for her boys and husband. This focus on both personal and professional growth is a reflection of her balanced approach to life.
When reflecting on her career, Natalie offers advice to her younger self: “Take courses in IT and finance, set clear HR policies early, and trust that everything happens for a reason.” This wisdom comes from her own experiences, where she’s learned to embrace every lesson, whether good or bad.
Inspiring Others and Leaving a Legacy
Above all, Natalie hopes to be remembered as someone who was dependable and reliable, always offering honest support and helping others grow. She wants her children to look back and be proud of the positive impact she made, not just in her business but in the lives of the people she guided along the way.
Natalie’s journey is a powerful reminder that success is not just about achieving milestones but about how we balance our roles and navigate challenges. Her story of determination, growth, and leadership serves as an inspiration to anyone looking to make a meaningful difference in their own lives and the lives of others.
