In the ever-evolving world of UAE real estate, stories of perseverance and transformation often go unnoticed. But for Mohamed Elhassan — known to many as Abunaden on Instagram — his journey is one worth telling, learning from, and being inspired by.
Today, he stands as one of the leading names in Ajman’s property market, having sold over 2,000 residential units and currently leading major projects with GJ Properties. But behind the polished success lies nearly two decades of hard work, self-belief, and an unwavering focus on serving clients with trust and integrity.
The Humble Beginning: A Market Newcomer With Big Dreams
Eighteen years ago, Mohamed stepped into the highly competitive real estate market of the UAE — a space known for its fast pace, steep competition, and high client expectations. Like many newcomers, the early years were filled with challenges. He didn’t have the local network many others did, and trust didn’t come easy.
But Mohamed didn’t flinch. Instead, he focused on understanding client needs, investing time in relationship-building, and learning every detail of the market. His goal wasn’t just to sell properties — it was to help families find homes and to create meaningful experiences.
That dedication paid off with his very first sale.
“That moment taught me the power of trust, follow-up, and truly understanding what a client wants,” Mohamed recalls. “It was small in numbers but massive in impact. That one deal shaped how I do business even today.”
GJ Properties and the Rise to Real Estate Leadership
Mohamed’s career took a major leap when he became a core part of GJ Properties, a company that has since delivered over 4,000 residential units and played a pivotal role in Ajman’s urban transformation. His personal contribution of 2,000+ successful unit sales is a rare feat in the regional property market.
Each sale wasn’t just another number — for Mohamed, it was personal.
“I see every transaction as a life being changed. Every unit sold is a family settling into their new beginning. That’s what drives me — not just profit, but purpose,” he says.
Now, Mohamed is leading GJ Properties’ launch of five new developments, each crafted with innovation, sustainability, and community-centric design in mind. These projects are actively shaping Ajman’s skyline, offering affordable yet premium living spaces for a fast-growing population.
The Power of Trust, Integrity, and Consistency
In a market often driven by fast commissions and short-term wins, Mohamed stands out by focusing on long-term client relationships. His formula for success is simple but powerful:
- Be consistent
- Always follow up
- Stay honest, even when it’s difficult
- Prioritize client needs over personal agenda
“The most valuable lesson I’ve learned is that consistency builds trust,” he explains. “If you show up, respond quickly, and treat every client with honesty, they’ll remember you — and they’ll come back.”
This mindset has helped Mohamed build a loyal base of clients, many of whom now refer friends and family — a priceless advantage in a referral-driven UAE market.
Why Real Estate? The Perfect Mix of Strategy and Impact
When asked why he chose real estate as his life’s work, Mohamed lights up.
“I was drawn to the energy and movement in this industry. It’s strategic, fast-paced, and constantly evolving. But most of all, it’s about human connection — you’re helping people make one of the biggest decisions of their life.”
He also emphasizes real estate’s power to transform cities. Every development adds to a better, more modern urban future — a legacy that inspires him daily.
Mentorship, Advice, and Legacy
Now a seasoned industry leader, Mohamed is passionate about mentoring younger professionals. His advice is timeless:
“Stay patient. Build real relationships. Never underestimate the power of follow-up. You won’t get rich overnight, but if you work with integrity, consistency, and passion, you’ll go far.”
Looking ahead, Mohamed’s goal is to leave behind not just numbers or deals — but a reputation for professionalism, empathy, and community-building.
Boosting the UAE Real Estate Game: Why Properties.ae Matters
As Mohamed and GJ Properties drive Ajman’s property market forward, tools like Properties.ae are game-changers for real estate professionals looking to amplify their reach.
Why? Because Properties.ae isn’t just another domain — it’s a powerful digital asset designed to:
Be Memorable and Versatile
The name rolls off the tongue and sticks in the mind, making your brand stand out in a competitive real estate market.
Dominate Keywords
Leveraging a high-value real estate search term, combined with the .ae extension, ensures unmatched relevance in the UAE market.
Boost SEO Rankings
Built for maximum search visibility, it drives high-quality, high-volume traffic to your real estate listings and brand.
Elevate Brand Authority
Position your business among the elite in the UAE property ecosystem and strengthen your market prestige.
An Investment Powerhouse
With domains like Properties.com valued at $48 million, Properties.ae represents a golden opportunity for exponential growth as online property platforms flourish in the region.
Understand Market Trends
Stay ahead by analyzing 5-year Google Trends for key competitors like Property Finder, Dubizzle, and Bayut, and top real estate search terms like:
- Properties for sale
- Properties for rent
- Real estate Ajman/UAE
Properties.ae positions you to capture market share and outperform rivals in these vital search areas.
Exclusive Perks for Buyers
- Bundle deal option with Property.ae for unrivaled digital dominance.
- Pre-reserved social handles for a fast online presence boost.
- Flexible, secure payment options through direct transfer or trusted marketplaces like Sedo.com.
Note: Direct offers only, no intermediaries.
A Human-Centric Vision for the Future
As Ajman’s skyline continues to evolve, Mohamed Elhassan isn’t just building homes — he’s building communities, careers, and futures. And with powerful digital tools like Properties.ae reshaping how the market connects and grows, the next chapter of the UAE property scene looks more exciting than ever.
For those navigating their own real estate journeys or entrepreneurial ambitions, Mohamed’s story offers timeless wisdom:
Build trust. Stay consistent. Care about people — and success will follow.
Connect With Mohamed Elhassan
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