Madinat Jumeirah Living Elara is set to become Dubai’s latest high-end residential landmark. Meraas, a leading property developer in the UAE, has awarded a massive AED300 million construction contract for this much-anticipated project. This new development is part of the wider Madinat Jumeirah Living masterplan, located close to iconic landmarks like the Burj Al Arab and Jumeirah Beach.
What is the Madinat Jumeirah Living Elara Project?
Elara is one of the newest additions to the luxurious Madinat Jumeirah Living (MJL) community. It promises elegant residences designed with modern comfort and Arabic architectural charm. Elara will include several mid-rise buildings featuring one to four-bedroom apartments and penthouses, offering both locals and expats a chance to own or invest in prime Dubai real estate.
These homes will be surrounded by lush landscaping, shaded walkways, fitness facilities, children’s play areas, and communal spaces—all part of Meraas’s plan to create a balanced lifestyle for residents.

Who Won the AED300 Million Contract?
The AED300 million construction contract for Elara has been awarded to Al Ghandi Engineering, a well-known construction firm in the UAE. This strategic choice reflects Meraas’s focus on delivering quality developments on time and within budget.
Al Ghandi Engineering is expected to begin work immediately. The project will follow sustainable construction practices, with an emphasis on energy efficiency, environmental standards, and premium build quality.
Why This Project Matters for Dubai’s Housing Market
The Madinat Jumeirah Living Elara project adds fresh energy to Dubai’s growing luxury housing market. With demand for upscale residences on the rise, especially among high-net-worth individuals and global investors, Elara is expected to sell quickly once launched.
Elara’s prime location—close to five-star hotels, shopping malls, top schools, and public transport—makes it attractive for both homeowners and investors. This AED300 million investment also reinforces Meraas’s role as a key player in shaping Dubai’s urban future.
A Closer Look at Madinat Jumeirah Living

Madinat Jumeirah Living (MJL) is a freehold community developed by Meraas, designed to offer resort-style living in the heart of Dubai. It is built next to Dubai’s famous Madinat Jumeirah Resort and includes a range of modern apartments and community services.
MJL blends traditional Arabian style with modern urban planning. Residents enjoy pedestrian-friendly spaces, green parks, jogging tracks, retail outlets, and cultural venues. Elara will follow this tradition and enhance the community’s charm even further.
What Makes Elara a Unique Investment Opportunity?
- Prime Location:
Located opposite the Burj Al Arab, Elara offers breathtaking views and is just minutes away from Jumeirah Beach, Mall of the Emirates, and major roads like Sheikh Zayed Road. - Luxurious Design:
Elara’s homes will feature contemporary interiors with high-end finishes, smart home technology, and panoramic windows offering natural light and scenic views. - Sustainability Focus:
Meraas continues to implement environmentally conscious features such as energy-efficient lighting, green roofs, and water-saving technologies. - Community Living:
Residents will have access to landscaped gardens, swimming pools, fitness centers, and family-friendly play areas. It promotes a social, healthy, and well-connected lifestyle.
Who is Meraas and Why Does It Matter?
Meraas is a Dubai-based holding company known for building some of the city’s most iconic destinations, such as City Walk, Bluewaters Island, and La Mer. Their projects focus on design, community living, and sustainable innovation.
By awarding a AED300 million contract for the Madinat Jumeirah Living Elara project, Meraas is showing confidence in Dubai’s luxury property market and its continued growth in the post-pandemic era.
Dubai’s Real Estate Market Remains Strong
Dubai’s property market has been on a solid upswing since 2023. Investor confidence is high thanks to government reforms, a surge in tourism, and a demand for high-quality housing. According to industry reports, luxury developments are selling faster than ever, and prices continue to rise steadily.
Projects like Elara are not just homes—they are lifestyle upgrades. They’re seen as long-term investments with high rental yield and strong resale value.
What Comes Next for Elara and MJL?

With the contract now signed, construction on Elara is expected to move forward rapidly. Sales campaigns are likely to begin soon, targeting both UAE residents and international buyers.
Meraas will continue to unveil new details about the project, including floor plans, handover timelines, and pricing structures. Buyers interested in premium living or property investment should keep a close watch on official announcements.
Key Takeaways
- Meraas awarded a AED300 million contract to build the Elara project within Madinat Jumeirah Living.
- The contract went to Al Ghandi Engineering, marking a major step in development.
- Madinat Jumeirah Living Elara will feature luxury apartments and community amenities in a prime location near Burj Al Arab.
- The project supports Dubai’s growing demand for luxury real estate and reinforces Meraas’s reputation as a top developer.
Final Thoughts
The Madinat Jumeirah Living Elara project is a clear sign that Dubai’s luxury housing market is thriving. With its elegant design, prime location, and strong developer backing, Elara is poised to become one of the city’s most desirable addresses.
For investors and buyers alike, this AED300 million contract is more than a business deal—it’s the beginning of something extraordinary in Dubai’s ever-evolving skyline.
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