For Jihad Oukaddi, creativity was not just a passing interest but something that defined her childhood. She always loved drawing, shaping, and building things. People around her noticed her talent early and often asked her to create something for them. That encouragement planted a seed that would later grow into a lifelong passion.
At the age of 21, Jihad Oukaddi decided to return to the art that once made her feel alive. Wanting to do something that brought her true joy, she chose makeup — an endless and evolving world of beauty, imagination, and expression.
Discovering an Endless World of Art
For Jihad, makeup is far more than a profession. It is a form of art that requires tranquility, patience, and deep focus. Every time she picks up her brush, she feels she is creating something unique — something that nourishes her senses and expresses her soul.
She finds peace in the quiet precision of her craft. She loves perfection in her work, and above all, she is truly passionate about it. Every project is a celebration — an opportunity to transform, to create, and to bring out beauty in others.
Overcoming Challenges with Self-Belief
Jihad’s journey has not been an easy one. When she began her professional path in 2015, she faced challenges that could have discouraged anyone. One of the hardest was the lack of support from her own family.
She remembers that time as one filled with struggle and loneliness. She had no support, but she chose to believe in herself when no one else did.
Instead of giving up, she pushed forward with determination. She learned that success is not defined by who supports you, but by how much you believe in yourself. This mindset became the foundation of her career and helped her build confidence in her art, step by step.

A Defining Moment of Recognition
Among her many experiences, one stands out as the proudest moment of her career — her portrayal of King Abdulaziz in a live performance during the first edition of Riyadh Season.
This event marked a major turning point. It was not only an artistic achievement but also a recognition of her talent, creativity, and dedication. It proved that her journey, built on passion and self-belief, could lead to remarkable success.
Independence and Growth
Today, Jihad works independently, choosing projects that align with her artistic vision. Working for herself gives her the freedom to manage her own time and focus on what matters most — the quality and meaning behind her work.
She describes this stage of her life as one of balance and control. She controls her time, not the other way around. This independence allows her to explore new creative directions while continuing to evolve as an artist.
Though she prefers to keep upcoming projects a secret, she promises that what comes next will be worth the wait.
The True Meaning of Giving
Beyond makeup and beauty, Jihad believes deeply in the value of giving. To her, giving is not limited to material things — it can be a smile, a kind word, or the joy she brings others through her art.
She finds meaning in making people happy, especially women who feel confident and radiant after her work. She also believes that being an artist comes with responsibility — to inspire, to educate, and to contribute positively to society.
For her, giving is about empathy, sincerity, and compassion. This belief shapes how she approaches her clients, her art, and her life.
Lessons from Her Journey
Over the years, Jihad has learned many lessons. The most important, she says, is that true giving and success come from dedication. Whether through her art or her actions, she strives to give her best every single day.
Her advice to others:
Listen to your heart. Never lose patience or hope. Be kind to yourself, work with joy, and smile through the struggle — you will reach your dreams.
Leaving a Legacy of Human Value
Jihad dreams of creating work that carries deep human value — art that enlightens, inspires, and brings people together. She believes creativity can strengthen social bonds and increase understanding among individuals.
She hopes to be remembered not only as a talented makeup artist, but as someone who gave her all with honesty, love, and purpose. Someone sincere, spontaneous, loving, and hardworking.
For her, true success lies in how you touch hearts and the positive mark you leave behind.
The Secret Behind Her Success
When asked about the secret to her success, Jihad shares a simple truth: dedication.
She believes that what you give to your work eventually returns to you. Every look she creates and every person she works with reflects the effort, care, and passion she puts into her craft.
A Vision That Inspires
Jihad Oukaddi’s story is one of passion, resilience, and transformation. From a young dreamer with a love for art to a respected professional recognized for her skill and vision, her journey reflects the power of believing in oneself.
Through her artistry, she continues to inspire others to embrace their individuality, celebrate their beauty, and chase their dreams without fear.
As she keeps creating, exploring, and growing, Jihad remains guided by her passion — and her belief that art, when done with sincerity, can touch lives and create lasting change.
Do follow her on Instagram
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