How Juanito Vera Broke Barriers and Built a Beauty Empire

Juanito Vera

In the vibrant world of beauty and fashion, few stories resonate as deeply as that of Juanito Vera. Hailing from the humble province of South Cotabato in the Philippines, Vera’s ascent from a visual artist to an internationally acclaimed makeup artist is a testament to passion, resilience, and unwavering determination.

Humble Beginnings in South Cotabato

Juanito Vera’s artistic journey commenced in South Cotabato, where he worked as a visual artist for the Fitmart Group of Companies. His early experiences in visual arts laid the foundation for his keen eye for detail and aesthetics. In 2010, seeking broader horizons, Vera applied online for a florist position in Dubai. This opportunity marked a pivotal turn in his life, introducing him to a new environment ripe with possibilities.

Discovering a Passion for Makeup

While floristry became his day job in Dubai, Vera’s true passion lay elsewhere. Fascinated by the transformative power of makeup, he began self-teaching the craft, practicing on his own face and later on his housemates. Without formal training, Vera’s dedication and innate talent propelled him forward. Collaborating with photographers, he built a compelling portfolio that showcased his evolving skills and unique artistic vision.

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Breakthrough with Michael Cinco

A defining moment in Vera’s career came with a call from Sayed Ali, the business partner of renowned fashion designer Michael Cinco. They invited him to be one of the makeup artists for a major photoshoot. This opportunity was surreal for Vera and served as a catalyst for his professional journey in the beauty industry. Working alongside such esteemed figures validated his artistry and opened doors to further collaborations.

Collaborations with Global Fashion Icons

Vera’s portfolio expanded as he worked with internationally acclaimed designers and major fashion brands. Notably, He served as head make up artist of ystelo moda fashion show during Kalayaan festival and a chance to work with channel fashion run way at channel cruise fashion runway Dubai 2021. He is head make up artist of ystelo moda fashion runway during Kalayaan festival

, a testament to his exceptional skills and reputation in the industry. These experiences not only elevated his professional standing but also reinforced his commitment to his craft.

Overcoming Challenges and Embracing Growth

Vera’s journey was not without obstacles. Without formal education or industry connections, he faced challenges in establishing credibility in a competitive field. However, his resilience and willingness to learn transformed these hurdles into stepping stones. Each collaboration and project became an opportunity for growth, shaping the disciplined and innovative artist he is today.

Current Endeavors and Future Aspirations

Today, Juanito Vera is actively involved in editorial shoots, fashion campaigns, and creative collaborations with both emerging and established talents. His long-term goal is to become a creative director in beauty and fashion, curating entire visual narratives that influence trends and inspire others. Vera aims to mentor aspiring artists and contribute to a more inclusive and expressive industry.

Philosophy and Impact

Vera believes that consistency and humility are as crucial as talent in the beauty industry. He emphasizes the importance of enhancing individuality rather than masking it, bringing authenticity to every look he creates. His approach is rooted in respect for the craft and the people behind it, aiming to empower and uplift through makeup.

Words of Wisdom for Aspiring Artists

Reflecting on his journey, Vera advises his younger self—and by extension, emerging artists—to invest in confidence as much as in their craft. He underscores the value of seeking mentorship, embracing critiques, and maintaining professionalism. Above all, he encourages authenticity and perseverance, believing that these qualities distinguish an artist more than perfection ever could.

Connect with Juanito Vera

For a glimpse into his latest projects and artistic endeavors, follow Juanito Vera on Instagram. His feed offers a window into his creative world, showcasing the transformative power of makeup and the stories it tells.

Juanito Vera’s story is a beacon of inspiration for aspiring artists worldwide. His journey underscores the power of passion, resilience, and authenticity in achieving one’s dreams. Through his work, Vera continues to transform faces and lives, leaving an indelible mark on the beauty industry.

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