Hadil AlKhatib is not just another entrepreneur. She’s a visionary, a gut health expert, a wellness coach, and a multi-award-winning founder of some of the UAE’s most exciting health-focused brands. But long before she built The Broth Lab, Catcha Matcha, and The Roost, Hadil was on a deeply personal mission — to heal herself.
Struggling with chronic fatigue and health challenges that conventional medicine couldn’t solve, Hadil decided to take matters into her own hands. Her path from pain to power not only transformed her own life but now inspires thousands to embrace holistic wellness.
Where It All Began: A Personal Health Awakening
Hadil’s journey started not in a business meeting, but in her own kitchen. After becoming a mother, she began facing lingering health issues that left her constantly tired, mentally foggy, and emotionally drained. The more she searched for solutions, the more she realized that mainstream treatments weren’t enough.
That’s when she began to explore gut health — the root of many chronic issues. What started as self-education quickly turned into a full-blown lifestyle shift. She began experimenting with ancestral nutrition, bone broths, anti-inflammatory foods, and clean eating. Slowly, she began to feel like herself again.
But for Hadil, feeling better wasn’t enough. She felt called to help others do the same.
Building The Broth Lab: Nourishment With Purpose
With a deep belief in food as medicine, Hadil launched The Broth Lab. The brand started as a humble idea: to bring back the ancient power of slow-simmered bone broth, made from clean, high-quality ingredients. But it quickly became a wellness movement.
The Broth Lab’s products are crafted with care — simmered for hours to extract the collagen, amino acids, and minerals that support digestion, skin health, immunity, and energy. Customers love not just the taste but the way the products make them feel. What once helped Hadil heal her own gut now supports thousands across the UAE on their own health journeys.
The business grew not just because of the product, but because of the passion behind it. Hadil made sure the brand carried her values: honesty, transparency, and care for every detail.
Matcha for the Mind and Body: Catcha Matcha Is Born
While The Broth Lab focused on physical healing, Hadil wanted something for the mind and spirit too. That’s when she turned to the calming, focused energy of matcha — and Catcha Matcha was born.
Catcha Matcha offers ceremonial-grade Japanese matcha in stylish, wellness-driven settings. For Hadil, matcha wasn’t just a trend — it was a ritual. A way to start the day with intention, clarity, and grace. And once again, her customers felt the difference.
From hosting workshops to educating others on how to integrate mindful drinking into their lives, Catcha Matcha has become a lifestyle brand as much as a beverage stop.
The Roost: Healthy Comfort Food With a Twist
First came The Roost Rotisserie — Hadil’s take on healthy comfort food. She saw that people wanted tasty meals that felt indulgent but were also good for them. So she brought her principles into a rotisserie concept that quickly took off.
The Roost offers slow-roasted, hormone-free chicken with Mediterranean herbs, clean sides, and nourishing sauces — all made from scratch. It’s the kind of food you can enjoy with your family without guilt.
As with all her ventures, The Roost reflects Hadil’s personal values. It’s about balance, not restriction. It’s about connection over meals that taste good and feel better.
Coaching With Compassion
In addition to her businesses, Hadil is a certified integrative gut health coach. Her one-on-one coaching helps people address the root causes of their health struggles — from bloating and brain fog to fatigue and emotional eating.
She doesn’t believe in one-size-fits-all diets or trendy fixes. Instead, she guides her clients toward long-term, sustainable change. Her focus? Listening. Supporting. Empowering others to tune into their bodies and reclaim their vitality.
Whether it’s through personalized food plans, stress management tools, or lifestyle tweaks, Hadil’s coaching has transformed the lives of hundreds — helping them feel seen, heard, and guided.
Behind the Brands: A Life of Purpose
Hadil isn’t just a businesswoman. She’s a mother, a dreamer, a deep thinker, and a believer in divine timing. Every step of her journey — from her health challenges to her business decisions — has been guided by intuition and a desire to serve.
She shares her life openly, posting glimpses of her routines, rituals, reflections, and meals on her social media. Her community loves her not just for her advice but for her authenticity.
Balancing multiple brands, motherhood, and personal growth isn’t easy, but Hadil makes it look effortless. Her secret? Discipline, heart, and a whole lot of bone broth.
Current Happenings: What’s Next for Hadil?
Today, Hadil’s brands are thriving. The Broth Lab continues to expand its product range. Catcha Matcha is becoming a go-to wellness café across the UAE. The Roost is on the radar for potential regional expansion. And Hadil’s coaching programs are attracting clients from around the world.
She is also working on educational content to help others learn about ancestral eating, gut health, and lifestyle balance — bringing more people into the wellness world one conversation at a time.
And yet, she remains humble. She knows this is just the beginning.
A Message to Those on Their Own Health Journey
Hadil often says: “You are your own healer. You just have to listen.”
She wants people to know that no matter how lost or unwell they feel, there is always a path forward. Healing is not linear. It’s not about perfection. It’s about progress — one habit, one meal, one moment at a time.
Her journey reminds us that sometimes, the answers we need aren’t out there — they’re inside. And with a little guidance, a little nourishment, and a lot of belief, anyone can take back their health.
Final Thoughts: A Legacy of Healing
Hadil AlKhatib is more than a wellness entrepreneur. She is a light in the modern health movement. Through her businesses, coaching, and personal story, she shows that healing is possible, joy is real, and food is powerful.
Whether it’s sipping matcha, sipping broth, or sharing stories on Instagram, Hadil’s impact is undeniable. And the best part? She’s just getting started.
Do follow her on Instagram
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