Gulnoor Issabek has become one of the most sought-after financial coaches and consultants in recent years. Known for her expertise in money psychology, investment strategies, and helping individuals overcome financial struggles, she’s transformed many lives with her unique approach. But her journey to success was not always easy, and it was through perseverance, continuous learning, and a deep passion for financial empowerment that she has reached where she is today.
Gulnoor Issabek: From Humble Beginnings to Financial Expertise
Born and raised in Kazakhstan, Gulnoor’s upbringing wasn’t financially privileged. She recalls a childhood where money was always a challenge. Growing up, her family had to manage with limited resources, which made Gulnoor keenly aware of the importance of financial education. This sparked her curiosity about personal finance, and by the time she reached adulthood, she was determined to help herself and others break free from financial hardship.
She began her professional journey as a financial consultant, but soon discovered that understanding numbers was just one part of the equation. She realized that many people struggled with their finances not because they didn’t know how to manage money, but because of the mental barriers that prevented them from achieving financial success. This discovery led her to specialize in money psychology, where she helps individuals uncover and overcome the deep-rooted beliefs and fears around money that hinder their growth.

Turning Struggles Into Strengths
Gulnoor’s struggles weren’t just limited to her upbringing. As a young woman entering a field that was often dominated by men, she faced a series of challenges. Many people underestimated her abilities and questioned her expertise simply because of her gender. But Gulnoor didn’t let this hold her back. Instead, she used it as fuel to prove herself.
By focusing on her own financial education and skills, she built a reputation for being reliable, knowledgeable, and genuinely passionate about helping others achieve financial freedom. Over the years, she earned certifications in various areas of finance, including investments and personal money management, solidifying her position as a financial consultant with a difference.
But what truly set her apart was her ability to relate to her clients on a personal level. Gulnoor understood the psychological barriers that often keep people from reaching their financial potential. Her approach was not just about providing advice; it was about helping clients develop the mindset required to take control of their money and build wealth.
Empowering Clients Through Money Psychology
Gulnoor’s unique approach to financial coaching revolves around understanding the emotional and psychological relationships that individuals have with money. In her sessions, she often emphasizes that financial freedom starts with a change in mindset. It’s about identifying the fears, doubts, and limiting beliefs that have been ingrained over time and replacing them with empowering thoughts and actions.
Through this process, clients learn how to become friends with their finances. Gulnoor helps people get out of debt, stop living paycheck to paycheck, and make smarter investment choices. But her coaching goes beyond just numbers; she teaches her clients to embrace a positive mindset, ensuring that their financial success is sustainable and long-term.
Her work includes coaching individuals on how to deal with debt, improve their spending habits, and make their first investments. She has also worked with entrepreneurs and small business owners, providing them with personalized financial strategies to grow their businesses. Gulnoor’s ultimate goal is to make her clients feel confident and empowered when it comes to money.

A New Era of Financial Literacy
In addition to her one-on-one coaching, Gulnoor is a strong advocate for financial literacy, believing that everyone should have access to the tools and knowledge necessary to manage their money effectively. She frequently shares her expertise on her Instagram account, @amitas_finance, where she posts tips, motivational quotes, and financial advice.
Through her social media presence, she is reaching a wider audience, especially younger generations who are eager to learn about personal finance but may not have had the proper guidance. Her posts cover everything from understanding credit scores and budgeting to exploring investment opportunities and the importance of saving for the future. Her aim is to break the stigma around financial conversations and make finance a topic that everyone can talk about and take control of.
Gulnoor also conducts workshops and webinars, where she shares insights on money management, investment strategies, and the psychological aspects of wealth-building. These sessions have become incredibly popular, as they provide practical advice that is easy to follow and implement. She believes that the key to long-term financial success is continuous education and building a mindset that aligns with financial goals.
Gulnoor Issabek’s Impact on the Financial Landscape
As a financial coach, Gulnoor has impacted the lives of countless individuals, helping them eliminate debt, improve their credit scores, and become investors. Her clients often share stories of how they went from living in financial stress to building wealth and achieving financial freedom under her guidance.
But Gulnoor’s journey hasn’t been all about helping others; it’s also been about her own growth. Throughout her career, she’s faced her own personal struggles with money, including the challenges of managing her own finances in the early years of her career. These experiences have made her even more empathetic toward her clients and have contributed to her understanding of the real challenges people face when it comes to money.
Today, Gulnoor is not only a financial coach and consultant but also a thriving entrepreneur with her own brand. She is building her empire, with plans to expand her business, offer more services, and continue empowering individuals through her knowledge and expertise.
The Future of Financial Coaching with Gulnoor
As Gulnoor looks toward the future, she remains passionate about spreading financial literacy and helping people overcome the psychological barriers to wealth. Her work continues to evolve, and she is constantly seeking new ways to support her clients. In addition to her coaching and consulting services, she is working on writing a book that will combine her expertise in money psychology and financial planning.
Gulnoor’s vision is clear: she wants to help people transform their relationship with money, empower them to become investors, and build a future free from financial stress. She believes that financial freedom is not just about accumulating wealth; it’s about creating a healthy relationship with money that leads to peace of mind and long-term security.
Her ultimate goal is to inspire individuals to take charge of their financial futures, no matter where they come from or what their past looks like. Gulnoor Issabek’s story is a testament to the power of resilience, knowledge, and the importance of having a positive mindset when it comes to achieving financial success.
Inspiring Others Through Every Step
Gulnoor’s journey is an inspiration to anyone who struggles with their finances or doubts their ability to achieve financial freedom. Through her work, she proves that it is never too late to make a change. Whether you are deep in debt, just starting to invest, or looking to improve your financial habits, Gulnoor’s approach offers a path to financial empowerment. Her message is clear: with the right mindset, the right tools, and the right guidance, anyone can transform their financial future.
From her humble beginnings to her current success as a financial coach, Gulnoor Issabek is a true example of what it means to overcome adversity and turn challenges into opportunities for growth. Her story serves as a reminder that financial success is not just about numbers; it’s about mindset, strategy, and the courage to make a change. Do follow her on Instagram.