From Classroom to Camera
Sura Ahmad Abiya, a 33-year-old Jordanian with a master’s degree in physics, has transitioned from the confines of a classroom in Dubai to the glamorous world of travel and fashion in Dubai. Known on social media as sura_abiya7, Sura’s story is a testament to following one’s passions and embracing the journey, no matter where it leads.
A Leap of Faith
Sura’s journey began in the classroom, where her ability to engage students with complex concepts sparked her interest in connecting with a broader audience. During vacations, she started documenting her travels and sharing fashion tips, which quickly gained traction. Her followers loved the content, and her audience grew gradually. This response encouraged Sura to delve deeper into the world of social media, where she could combine her love for travel, fashion, and lifestyle.
Memorable Adventures
One of the most memorable experiences for Sura was her solo trip to Georgia. Exploring cities like Batumi, filled with nature and beautiful beaches, allowed her to discover new aspects of herself. The journey, shared through captivating photos and videos, inspired her followers and left a lasting impact.
The Perfect Shot
Sura’s stunning photos in various locations are a result of meticulous planning. She researches destinations, seeking out beautiful spots and perfect lighting. Her background in physics helps her understand angles and details, ensuring each shot tells a story. Authenticity is key for Sura, as she aims to inspire her followers to experience the magic of travel themselves.
Balancing Diverse Interests
Creating a cohesive and engaging online presence requires careful planning and creativity. Sura balances her content by planning posts in advance, ensuring a mix of fashion, beauty, and travel. She engages with her audience to understand their preferences, collaborating with brands and influencers that align with her values. This approach maintains authenticity and credibility while appealing to a wider audience.
Cultural Immersion
Traveling has enriched Sura’s understanding of different cultures, which she incorporates into her content. She shares insights on sustainable fashion, skincare, and travel tech, blending her scientific knowledge with her lifestyle content. This unique perspective fosters credibility and engagement with her audience.
Time Management Mastery
Balancing her career in education with her influencer endeavors requires excellent time management skills. Sura prioritizes tasks, sets boundaries, and maintains flexibility. Regularly assessing strategies helps her optimize productivity and maintain balance between both roles.
Destination Choices
Sura’s choice of destinations and stories is driven by a desire to showcase diverse experiences. She selects unique places that she believes will attract and excite her audience, encouraging them to engage and try new experiences.
Staying Inspired
In the ever-evolving digital landscape, Sura stays inspired by continuously learning about trends, engaging with her audience, and utilizing diverse content formats. She embraces technology and draws inspiration from various sources, ensuring her content remains fresh and engaging.
Advice for Aspiring Influencers
To those starting in the influencer industry, Sura advises staying true to oneself and embracing uniqueness. Authenticity is crucial, and providing value to the audience should always be a priority. Sura encourages aspiring influencers to follow their passion and be genuine in their endeavors.
Literary Inspiration
One book that has profoundly influenced Sura’s perspective on life and travel is “The Alchemist” by Paulo Coelho. The book’s message about following one’s dreams and embracing the journey resonates deeply with her.
Adventurous Spirit
Traveling often involves stepping out of one’s comfort zone. Sura recalls her hot air balloon experience in Dubai and ziplining in Turkey as activities she initially hesitated to try but ended up loving.
Capturing the Essence
Planning a compelling photoshoot involves research, creativity, and attention to detail. Sura’s goal is to capture the essence of each destination, telling a captivating story through her photos.
Embracing Trends
As a fashion and beauty influencer, Sura balances personal style with new trends by choosing those that align with her style. She adapts trends in a way that showcases her personality and remains authentic.
Memorable Mishaps
Sura shares a humorous travel mishap in Georgia, where communication barriers led to challenges but also made the trip one of her best experiences.
Future Aspirations
Looking ahead, Sura envisions integrating her scientific knowledge with her lifestyle content. She aims to create educational content exploring nanotechnology applications in fashion, health, and sustainability. Collaborating with like-minded brands and creators will enrich her platform, fostering a more immersive and inclusive community.
Next Chapter
The next exciting chapter in Sura’s journey includes projects focused on sustainable fashion and lifestyle, exploring travel and culture. She aims to evolve her content with emerging technologies and storytelling techniques, continuing to inspire and connect with her audience.
Legacy of Inspiration
Sura hopes to leave a legacy of authenticity, inspiration, and positive impact. She aims to contribute to meaningful conversations, advocate for important causes, and foster empathy and understanding, encouraging others to pursue their passions and make a difference in the world.