A Golden Opportunity at Dubai Shopping Festival
Dubai Jewellery Group (DJG) is bringing glittering excitement to this year’s Dubai Shopping Festival with a chance to win an incredible 5 kilograms of gold. The campaign spans several weeks and is designed to make shoppers’ festival experience unforgettable. With over 250 jewellery outlets participating across Dubai, this initiative reaffirms the city’s global reputation as the “City of Gold.”
Shoppers who spend AED 1,500 or more at any participating store can enter the raffle draw. Over the course of the campaign, 17 lucky winners will walk away with gold prizes. Four winners each week will receive 250 grams of gold, while a single grand prize winner will be awarded a dazzling 1-kilogram gold bar.
Exclusive Offers for Jewellery Lovers
Beyond the golden raffle, DJG is enhancing the festival shopping experience with irresistible promotions. Shoppers can enjoy over 50% off making charges on select gold jewellery, while selected diamond and pearl designs are available with a half-back offer. Elegant diamond and pearl collections are discounted up to 70%, and there is zero deduction on old gold exchanges at participating stores.
“These offers and the gold raffle celebrate Dubai’s legacy as a jewellery destination,” said Mr. Tawhid Abdullah, Chairman of DJG. “Our aim is to make every shopper feel the excitement of the festival while highlighting Dubai’s unmatched status in luxury retail.”
Jewellery: A Top DSF Attraction
Jewellery continues to be one of the strongest-performing retail segments at DSF. It consistently draws high footfall and significant spending, making it a central feature of the festival. This year’s gold raffle not only rewards consumers but also strengthens Dubai’s reputation as a world-class destination for lifestyle, fashion, and festive shopping.
Whether you are hunting for exquisite diamonds, stunning pearls, or simply hoping to win gold, the festival has something for everyone. The combination of luxury deals and the chance to win substantial gold prizes ensures that every visitor experiences the thrill of shopping in Dubai.
How to Participate
Shoppers interested in participating need to make a purchase of AED 1,500 or more at any of the 250+ participating jewellery outlets. Once eligible, they can enter the raffle for their chance to win weekly prizes of 250 grams of gold or aim for the grand prize of a 1-kilo gold bar.
Updates on weekly winners, participating stores, and full campaign terms are available through official channels. This ensures transparency and keeps the excitement alive throughout the Dubai Shopping Festival.
Celebrate Luxury and Tradition
Dubai Shopping Festival has always been a celebration of retail, luxury, and culture. The DJG gold raffle perfectly blends this tradition with modern excitement, giving both residents and tourists a reason to explore the city’s renowned jewellery scene. The festival is more than just shopping—it’s a festive experience that highlights the glamour, luxury, and vibrant spirit of Dubai.
With the combination of dazzling gold prizes and exclusive jewellery deals, DSF 2025 is set to be a shopping extravaganza that residents and visitors will remember. Every purchase could bring a dream of gold closer to reality, making the festival a must-visit event for everyone who loves luxury and excitement.
Dubai Jewellery Group’s campaign is a testament to the city’s ongoing commitment to offering extraordinary experiences. Whether you are a jewellery enthusiast, a tourist seeking luxury, or simply someone dreaming of golden prizes, this year’s DSF promises unmatched opportunities and unforgettable memories.
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