Moving to a new country to build a business from scratch is a challenge that few dare to undertake. For Diana Chitu, the journey from Romania to Dubai was more than just a relocation—it was the manifestation of a lifelong dream. Today, she stands as a successful entrepreneur, the proud owner of In SHAPE by Eximia, with branches in both Dubai and Al Ain. Her story is a testament to perseverance, faith, and the unwavering belief that dreams, when pursued relentlessly, do come true.
Diana Chitu :A Childhood Dream Takes Shape
From a young age, Diana envisioned a life in Dubai. The city’s vibrant energy, boundless opportunities, and fast-paced growth captivated her. However, making that dream a reality was a different story. In Romania, she had already embarked on her entrepreneurial journey, running a small business. But her aspirations extended beyond borders—she wanted to create something impactful in Dubai.
The Leap of Faith: Relocating to Dubai
Four years ago, Diana took the bold step of moving to Dubai. She arrived in the city full of ambition but with no contacts, no established network, and only her unshakeable faith to guide her. The beginning was far from easy. Like many entrepreneurs, she faced immense struggles—working long hours, sometimes over 12 hours a day, just to keep her business afloat. Paying rent was a constant concern, and every month was a battle to sustain herself and her venture. Yet, she never let these challenges deter her.

Building a Business from the Ground Up
Success did not come overnight. Diana’s journey was marked by small but steady steps. Every milestone, no matter how minor, was a step closer to her vision. With determination and sheer hard work, she managed to expand her business. She hired her first employee—a significant moment that signaled growth. Today, she employs around 20 individuals across her two clinics, offering her clients a comprehensive and transformative weight-loss journey.

The Vision Behind In SHAPE by Eximia
Diana’s clinics, In SHAPE by Eximia, are not just about weight loss; they are about empowering individuals to lead healthier, happier lives. Her mission is to ensure every client feels confident and motivated in their personal transformation journey. She believes that beauty is not just about appearance but about feeling good from within, and her business is dedicated to making that a reality for her customers.
Faith, Humility, and a Warrior’s Spirit
Through her struggles and triumphs, Diana has held onto an important life philosophy: what is meant for you will always be yours. She believes in humility and faith in God, trusting that divine plans always unfold in their own time. Her resilience stems from this deep-rooted belief—she encourages others to stay strong, be patient, and never lose sight of their goals.
“The world outside is a jungle,” Diana says. “You have to be a warrior, brave enough to handle all the struggles. Because one day, the sun will shine for those who believe in themselves and manifest their dreams daily.”
An Invitation to a Healthier Lifestyle
Diana extends an open invitation to those seeking a healthier lifestyle. Through her clinics, she hopes to transform lives, inspire confidence, and promote well-being. She knows firsthand how difficult it is to take that first step, but she assures that perseverance pays off.
As she continues to expand her business and inspire others with her journey, Diana Chitu remains a beacon of hope and determination for aspiring entrepreneurs worldwide. Her story proves that with faith, hard work, and resilience, even the most ambitious dreams can become a reality.
Check her Instagram.
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