From Vet School to Shark Tank: Bruna Lopes’ Inspiring Journey
In the bustling city of São Paulo, Dr. Bruna Lopes Giannico stands as a testament to passion, perseverance, and innovation in the veterinary world. With over two decades of experience, Bruna’s journey from a dedicated veterinary student to a renowned entrepreneur has been nothing short of inspiring.
Early Beginnings and Academic Pursuits
Bruna’s love for animals led her to pursue veterinary medicine at UNESP, Araçatuba-SP, where she graduated in 2002. Her thirst for knowledge didn’t stop there; she earned a Master’s degree in Preventive Veterinary Medicine from UNESP – Jaboticabal-SP in 2005, which included a sandwich program with the University of Göttingen in Germany. By 2009, she had completed a postgraduate course in Anesthesiology with a focus on pain at USP-SP. Her commitment to continuous learning culminated in a specialization in Geriatrics and Palliative Care in 2023.
Venturing into Entrepreneurship
After years in the veterinary industry, including a significant role as the head of the virology department at Biovet S.A., Bruna felt the pull towards entrepreneurship. In 2016, she founded “Bicho de Pet,” a mobile pet care service inspired by business models she observed in the USA. Her innovative “Pet Truck” was the first of its kind in Brazil, offering veterinary consultations, grooming, and pet products on wheels. This unique approach quickly gained attention, leading to features on national television programs, including “Pequenas Empresas, Grandes Negócios” on Rede Globo.
Shark Tank Brazil and Beyond
Bruna’s entrepreneurial spirit caught the eye of producers at “Shark Tank Brasil,” where she presented her business to a panel of investors. Her appearance not only showcased her innovative approach to pet care but also led to the development of a line of pet cosmetics for Polishop, a major player in the Brazilian market. Her influence extended internationally when she was featured on TV Tokyo as an example of innovation in the Brazilian pet market.
Expanding the Bicho de Pet Brand
The success of the Pet Truck paved the way for the establishment of physical locations. In 2021, Bruna opened the Bicho de Pet unit in Jardins, São Paulo, operating under a franchise model. She continues to consult and provide veterinary services at this location twice a month. Her main clinic remains in the Panamby neighborhood, where she offers general veterinary care with a focus on dermatology, anesthesiology, geriatrics, and palliative care.
Collaborations and Current Projects
Bruna’s expertise has led to collaborations with prominent companies. She currently serves as a consultant for the pet line of Grupo O Boticário, a well-established cosmetics company in Brazil. Additionally, she is the responsible veterinarian for the Hotel and Day Care Villa Pongo, ensuring top-notch care for pets in her community.
Lessons Learned and Vision for the Future
Reflecting on her journey, Bruna emphasizes the importance of perseverance, hard work, and attention to detail. She believes that providing exclusive and high-quality service is key to client loyalty. Her goal is to expand the Bicho de Pet brand across Brazil, promoting respect, care, and the maintenance of pets’ health and aesthetics with excellence. Bruna hopes to leave a legacy of love and care for animals, inspiring others to find fulfillment in their professional lives.
Connect with Bruna Lopes Giannico
- Instagram: @doutorabrunavet
- LinkedIn: Bruna Lopes Giannico
- Bicho de Pet Website: bichodepet.com
Bruna Lopes Giannico’s story is a shining example of how passion, innovation, and dedication can transform an industry and inspire countless others along the way.
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