Sharjah, United Arab Emirates – 08 April 2025:
BEEAH, the region’s leading sustainability pioneer, has officially partnered with the Khalid bin Sultan Al Qasimi Humanitarian Foundation (KSQF) to support and empower vulnerable children in the Global South, becoming a Founding Legacy Partner in a transformative new initiative.
Through a newly signed Memorandum of Understanding (MoU), BEEAH has pledged AED 1.2 million in both direct financial aid and in-kind contributions to further KSQF’s critical mission of safeguarding children affected by conflict, poverty, and natural disasters. The funding will specifically target issues like child trafficking, forced labor, and exploitation, helping KSQF expand its reach and impact through focused programs.
A Partnership for Lasting Impact
The MoU was signed during a ceremony held at the BEEAH Headquarters, attended by H.E. Khaled Al Huraimel, Vice-Chairman and Group CEO of BEEAH, and Lujan Mourad, Director of KSQF.
“At BEEAH, we believe in the power of partnerships to drive meaningful change,” said H.E. Khaled Al Huraimel. “By supporting KSQF, we are reinforcing our commitment to social responsibility and extending our impact beyond environmental sustainability to development programs that protect and empower vulnerable children.”
In addition to the financial pledge, BEEAH will also mobilize its internal and external platforms to engage employees and community networks in advocacy and fundraising. The organization has committed to offering free advertising space, running awareness campaigns, and encouraging corporate volunteering efforts to amplify KSQF’s work.
“This collaboration is more than just monetary support—it is a testament to the shared values of KSQF and BEEAH to create a world where children are safe and protected,” said Lujan Mourad. “With BEEAH’s generous contribution and advocacy efforts, we will expand our reach, amplify awareness, and implement sustainable solutions that protect children, prevent exploitation, and equip communities with the tools to uphold children’s rights.”
Advancing KSQF’s Mission
This strategic alliance supports KSQF’s three core pillars: safeguarding initiatives, advocacy programs, and capacity-building efforts. Together, BEEAH and KSQF aim to strengthen global awareness and intervention efforts, helping vulnerable children live free from violence, exploitation, and abuse.
High-resolution images of the MoU signing ceremony are available here:
🔗 https://we.tl/t-7UqoR2RMqx
For media enquiries, please contact:
📧 KSQHF@sevenmedia.ae
About the Khalid Bin Sultan Al Qasimi Humanitarian Foundation (KSQF)
Established in July 2024, the Khalid Bin Sultan Al Qasimi Humanitarian Foundation (KSQF) is a Sharjah-based independent global humanitarian organization committed to protecting vulnerable children worldwide.
Chaired by Her Highness Sheikha Jawaher bint Mohammed Al Qasimi, Wife of His Highness the Ruler of Sharjah, the Foundation honors the legacy of the late Sheikh Khalid bin Sultan Al Qasimi. KSQF’s mission centers on creating a safer, more equitable world for children, especially in conflict zones and areas hit by poverty or natural disasters.
KSQF operates through a triad of strategic pillars:
- Community Awareness
- Safeguarding Initiatives
- Global Partnerships
With a strong emphasis on research, advocacy, and education, the Foundation collaborates with both local and international entities to combat child trafficking, exploitation, and forced labor, while promoting systems that uphold children’s rights and dignity.
Learn more about the foundation’s work at:
🌐 www.ksqf.org
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