Egyptian music star Amr Diab has partnered with ONE Development to launch a unique new brand called DO Hotels & Residences. This hotel concept introduces something never seen before in the hospitality world — a stay experience shaped by artificial intelligence, wellness, and music.
Whether you’re in the UAE for work or leisure, this hotel promises to make your stay smarter, more personalized, and deeply connected to music.
What is the AI-powered music hotel?
DO Hotels & Residences is not just another luxury property. It’s a boutique hotel brand where everything — from your room atmosphere to your spa session — is influenced by your mood, preferences, and favorite sounds.

The use of artificial intelligence allows the hotel to adjust lighting, music, scent, and services in real time. You don’t just visit DO Hotels. You live the beat.
Personalized stays with smart features
As soon as you check in, the AI system starts working in the background. Based on how you’re feeling or what type of experience you choose, it adjusts music and settings to suit your mood.
Feeling tired? Your room becomes a calm and quiet retreat. Ready to start your day? The system brings upbeat music, energizing lighting, and even wellness suggestions to help you feel your best.
Even spa sessions and food options are personalized using smart tools. Everything is tailored so that your stay feels just right, every time.
The vision of Amr Diab and ONE Development
Amr Diab brings not just his name but also his creativity to the brand. Known for decades of musical success, he now steps into a new role — helping design a hotel brand that reflects his passion for connection, emotion, and lifestyle.
ONE Development adds years of experience in real estate and lifestyle projects. Together, they are creating a space where music, technology, and wellness meet in a seamless, meaningful way.
Their goal is to set a new global standard in hospitality — one that celebrates innovation and culture.
Locations that matter

The first DO Hotels are opening in Dubai Islands and Abu Dhabi, two fast-growing travel destinations. These areas are already known for luxury and entertainment, and the new hotel brand adds a creative edge to their appeal.
The Dubai Islands location offers beachside relaxation with modern architecture and views. The Abu Dhabi site is aimed at visitors seeking wellness, culture, and calm.
Future plans include expanding the brand into other global cities, making this more than just a regional success.
Not just a hotel — it’s a lifestyle
Alongside hotel rooms, DO Hotels & Residences also offer long-term living spaces. These residences are made for people who want to enjoy the same music-focused, tech-driven lifestyle every day.
Each home includes smart technology, AI systems, and wellness features designed to help you feel your best. Residents also get access to all hotel services, including lounges, spas, sound rooms, and events.
This setup is ideal for artists, entrepreneurs, and those who value creativity and comfort in daily life.
Why it stands out from other luxury hotels
Here’s what makes this AI-powered music hotel different from the rest:
- Music plays a central role, with immersive soundscapes, playlists, and even studios
- Every service is powered by artificial intelligence and adjusts in real time
- Wellness is fully integrated with music, mindfulness, and mood-based services
- Guests can enjoy recording rooms, live music, and personal sound therapy
- The design is built around emotions and energy, not just luxury
This is not just a place to sleep. It’s a place to recharge, create, and feel inspired.
Aligning with global trends
Modern travelers don’t want basic hotel rooms anymore. They want something that feels personal and meaningful. DO Hotels answer that need with a smart system that understands what you like and offers it without you needing to ask.
Wellness travel is also growing, with more people looking for peaceful, balanced stays. DO Hotels offer solutions that improve mental and physical well-being in ways that feel modern and effortless.
And finally, there’s a global push toward experiences over possessions. People want to feel something new and memorable when they travel. This hotel delivers exactly that.
The economic and cultural impact
DO Hotels are more than a luxury experience. They also bring economic value and cultural richness. By launching a brand rooted in creativity and innovation, the project supports the UAE’s vision of being a leader in smart tourism and cultural investment.
New jobs, higher tourism spending, and real estate growth will follow. But beyond that, the brand helps showcase how technology and art can work together to improve lives.
Amr Diab’s role also brings regional identity and pride to a global stage. This is a hospitality brand with both heart and intelligence.
What’s next for DO Hotels & Residences?

The team behind DO Hotels plans to expand the brand in several ways:
- More hotel openings across the Middle East and beyond
- New smart features using virtual and augmented reality
- Music festivals and wellness events hosted on hotel grounds
- Branded merchandise and digital content for fans and guests
The goal is to grow DO Hotels into a full lifestyle brand that combines technology, music, design, and well-being into one experience.
Final thoughts
The AI-powered music hotel by Amr Diab and ONE Development is not just a new hospitality brand. It’s a fresh way to think about what a hotel can be.
By combining artificial intelligence with emotional experiences like music and wellness, DO Hotels create something deeply personal and inspiring. Every guest is treated as an individual, every stay feels special, and every moment has a beat of its own.
This is not just the future of travel. It’s already happening.
Do follow UAE Stories on Instagram
Read More: Saudi Arabia Launches Largest AI-Powered Road Inspection Fleet