How Dalia Darweesh is Redefining Saudi Fashion

Dalia Darweesh: Crafting a New Narrative for Saudi Women

In the heart of Saudi Arabia’s Eastern Province lies Al Khobar, a city known for its coastal charm and cultural richness. It is here that Dalia Darweesh, the creative force behind the Instagram handle @diariesofasaudigirl, began her journey. Raised in a nurturing environment, Dalia’s parents played pivotal roles in shaping her passions. Her father’s love for literature ignited her interest in reading, while her mother’s artistic flair encouraged her to explore her creative side through writing and art.

As a child, Dalia found solace in poetry, often penning verses that reflected her inner world. This early engagement with words laid the foundation for her future endeavors. Pursuing higher education, she studied Business Management in the United States, a decision that broadened her horizons and exposed her to diverse cultures and ideas. During her time abroad, she also ventured into modeling, further fueling her passion for fashion and storytelling.

Ela Agency: Pioneering Change in Saudi’s Modeling Industry

Upon returning to Saudi Arabia in 2016, Dalia identified a gap in the local fashion scene. Determined to challenge prevailing stereotypes and offer a platform for authentic representation, she founded Ela Agency in 2020—the first modeling agency in Khobar. Through Ela, Dalia aims to empower models, promote authenticity, and create a space where individuals can express themselves confidently.

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Ela Agency is more than just a modeling agency; it’s a movement that seeks to redefine beauty standards and encourage self-expression in a society where such concepts are continually evolving. By providing opportunities for aspiring models and creatives, Dalia is fostering a community that values individuality and embraces diversity.

From Page to Runway: Merging Writing and Styling

Dalia’s multifaceted career encompasses writing, styling, and entrepreneurship. Her initial foray into the professional world began with an internship at a magazine, where she honed her skills in storytelling and editorial work. Recognizing the power of visual narratives, she pursued certification as a personal stylist from the School of Style, blending her literary talents with a keen eye for fashion.

This unique combination of skills allows Dalia to craft compelling stories through both words and visuals. Whether curating a photoshoot or penning an article, she approaches each project with a storyteller’s mindset, ensuring that every piece resonates with authenticity and creativity.

Experiences Editor at List Magazine: Sharing Global Adventures

Expanding her influence in the media landscape, Dalia serves as the Experiences Editor for List Magazine. In this role, she explores and writes about local and global adventures, aligning with her passion for travel and cultural exploration. Her articles offer readers a window into diverse experiences, from road trips through Al Khobar to luxury stays in destinations like Doha and Maldives

Through her work at List Magazine, Dalia continues to challenge misconceptions about Saudi women, showcasing their dynamism and global engagement. Her storytelling not only entertains but also educates, fostering a deeper understanding of Saudi culture and its evolving narratives.

Embracing Challenges: Overcoming Introversion Through Creativity

Dalia has built her presence in the creative space by staying true to herself. As an introvert, she found writing to be a natural way to shape her voice and connect with others. Interviewing people from all walks of life broadened her perspective, strengthening her voice as a thoughtful and confident communicator.

Her journey underscores the importance of embracing one’s vulnerabilities and using them as catalysts for growth. Dalia’s story serves as an inspiration for others who may grapple with self-doubt, illustrating that creativity can be a powerful means of personal development.

Advocating for Authenticity and Empowerment

At the core of Dalia’s mission is a desire to break misconceptions about Saudis, inspire authenticity, and empower individuals to remain true to themselves. Through her various platforms, she encourages people to embrace their identities, celebrate their uniqueness, and pursue their passions without fear.

Her efforts extend beyond personal achievements; Dalia is committed to creating spaces where others feel seen, heard, and valued. By fostering a culture of inclusivity and self-expression, she contributes to a broader movement aimed at redefining societal norms and promoting personal empowerment.

Looking Ahead: A Legacy of Inspiration

As Dalia continues to evolve in her career, she remains focused on her overarching goal: to be remembered as someone who made others feel confident, seen, and inspired to grow. Her multifaceted endeavors—from founding Ela Agency to her editorial work—are all driven by this central vision.

In a rapidly changing world, Dalia Darweesh stands as a beacon of creativity, resilience, and authenticity. Her journey illustrates the power of embracing one’s passions, challenging societal norms, and uplifting others along the way. Through her work, she not only redefines the narrative for Saudi women but also inspires a global audience to pursue their own paths with courage and conviction. Do follow her on Instagram.

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