Early Life and Entrepreneurial Beginnings
Hassan Sharbatly’s journey into the business world was influenced by his family’s legacy. From a young age, he exhibited a keen interest in entrepreneurship, recognizing opportunities where others saw challenges. His early ventures laid the foundation for a career marked by innovation and strategic vision.
Leadership at AlNahla Group
As CEO of H&FB AlNahla Group, Hassan oversees a conglomerate with diverse interests spanning investment, real estate, trading, automotive, and hospitality sectors. Established in 1996, AlNahla Group has played a pivotal role in Saudi Arabia’s economic development. Notably, the group holds an 8.74% stake in Riyad Bank, underscoring its influence in the financial sector.
Innovations in Hospitality
Under Hassan’s leadership, AlNahla Hospitality has pursued strategic partnerships with renowned global brands. The group has signed memorandums of understanding with entities like Saudi’s Tourism Development Fund to develop and operate tourism projects in Saudi Arabia. In February 2024, SAMACO Marine & Power Sports, a subsidiary of AlNahla Group, partnered with Tarfeeh Fakieh to develop and operate Al Nawras Marsa in Jeddah.
Embracing Digital Transformation
Recognizing the importance of digital innovation, Hassan founded Digitect, a comprehensive marketing solutions company, during the global COVID-19 pandemic. Digitect offers services ranging from app development to social media management, addressing a clear market need in Saudi Arabia for comprehensive digital services.
Commitment to Community and Vision 2030
Hassan’s vision aligns seamlessly with Saudi Arabia’s Vision 2030, focusing on fostering innovation, embracing sustainability, and actively participating in economic diversification. His efforts extend beyond business success, aiming to contribute to the nation’s growth and development.
Advice to Aspiring Entrepreneurs
Reflecting on his journey, Hassan encourages Saudi youth to “aim high, embrace challenges as opportunities, and stay steadfast in pursuing your goals.” His dedication and innovation serve as a testament to the potential of Saudi Arabia’s people in shaping the nation’s future. Do follow him on Instagram.
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