Early Life and Passion for Media
Born in Amman, Jordan, Ayman Al-Zyoud’s fascination with media ignited at a young age. After completing his studies at Yarmouk University in 1993, he embarked on a path that would see him become a prominent figure in the Arab media landscape.
Breaking into Broadcasting
In 1994, Al-Zyoud began his career as a French-language news announcer on Jordanian Radio. His dedication and charisma soon led him to the Jordanian Television, where he co-hosted several programs:
- “Ala Al-Hawa Sawa” (1996): A lively game show co-presented with Aseel Al-Khreisheh.
- “Sa’at Shabab” (1997): A youth-centric program alongside Aroub Soubh.
- “Layla Min Al-Omr” (1998): A musical show featuring prominent Arab artists.
- “Hiwarat Ijtima’iya” (1999): A talk show delving into societal issues.
Rise to Prominence with MBC
Al-Zyoud’s talent caught the attention of the Middle East Broadcasting Center (MBC), leading to his move in 1999. At MBC, he expanded his repertoire:
- “Pepsi Musica” and “Muzikana”: Music programs that resonated with young audiences.
- “Huroof wa Aloof” (2000): A Ramadan special game show conceptualized by Al-Zyoud himself.
- “Mashahed Muthira” (2001-2002): A program exploring intriguing global events.
- “Al-Jawab Al-Shafi” (2004): A health-focused show on Al Arabiya channel.
- “Adam” (2005): A groundbreaking talk show discussing men’s issues, co-hosted with Youssef Al-Jarrah.
Entrepreneurial Ventures: Founding Charisma Group
With a vision to revolutionize Arab media production, Al-Zyoud founded Charisma Group. The company quickly became a powerhouse, producing a diverse range of content:
- “ET Bil Arabi”: The Arabic version of the renowned “Entertainment Tonight,” offering the latest in celebrity news.
- “100 Messa”: A variety show blending entertainment and cultural segments.
- “Monahe” (2008): A feature film that garnered significant attention.
- “Ya Hala” and “Ma’ali Al-Mowaten”: Talk shows addressing current events and societal topics.
- “Trending”: A program focusing on the latest trends in the Arab world.
Championing Social Responsibility
Beyond entertainment, Al-Zyoud is a staunch advocate for leveraging media to foster social change. Under his leadership, Charisma Group collaborated with the “Arab Hope Makers” initiative, part of the Mohammed bin Rashid Al Maktoum Global Initiatives. This partnership aimed to engage Arab celebrities in humanitarian projects, promoting a culture of giving and hope.
Reflecting on this collaboration, Al-Zyoud stated, “Our partnership with ‘Arab Hope Makers’ aligns with our shared vision of supporting humanitarian projects to instill a culture of generosity in Arab societies. At ‘ET Bil Arabi,’ we firmly believe in the social responsibility of celebrities and the role of art and entertainment in encouraging involvement in humanitarian work and creating hope.” citeturn0search3
Personal Life
Al-Zyoud is married to Lebanese national Samar Aqrouq, who serves as the Regional Development Manager at MBC Group. Their partnership extends beyond personal life, reflecting a mutual dedication to advancing Arab media.
Current Endeavors and Future Aspirations
As of 2025, Al-Zyoud continues to lead Charisma Group, focusing on:
- Empowering Emerging Talent: Providing platforms for young creatives to showcase their work.
- Innovative Content Creation: Exploring new media formats to engage diverse audiences.
- Expanding Digital Presence: Adapting to the evolving media landscape by embracing digital platforms.
Al-Zyoud’s journey from a budding broadcaster to a media mogul exemplifies the impact of passion, resilience, and a commitment to societal betterment. His story serves as an inspiration to many, highlighting the profound influence media can have in shaping cultures and fostering positive change. Do follow on Instagram.
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