Ramona Rammouz: Early Life and Passion for Beauty
Born and raised in Beirut, Lebanon, Ramona Rammouz discovered her passion for beauty and aesthetics at a young age. Growing up in a city known for its rich culture and history, she was inspired by the vibrant art and fashion scenes that surrounded her. Despite facing numerous challenges, including limited resources and societal expectations, Ramona was determined to pursue her dream of becoming a beauty expert.
Pursuing a Career in Beauty
Ramona’s journey into the beauty industry began with formal education. She graduated in 1997 from the Mary Rose Institute, and her early training honed her artistic skills and attention to detail. However, her true calling was in makeup and cosmetic artistry. With unwavering determination, she sought out opportunities to learn from industry professionals, attending workshops and seminars to refine her craft. In 2022, 2023, and 2024, Ramona continued her education by studying Advanced Dermatology, as well as BT-1, BT-2, and BT-3 at Kherbit kanafar Technical Institute or Nafar Beauty School, which is affiliated with the Ministry of Education in Lebanon. She is also registered with IMCAS, and attended the online webinars, watching all the videos related to beauty, skin care, and the latest technologies.
Establishing Her Brand
In 2006, Ramona took a significant step by opening a beauty center at the Sheraton four points verdun. The center quickly gained a reputation for excellence in beauty services, attracting a diverse clientele, including brides, celebrities, and beauty enthusiasts. Ramona’s commitment to quality and innovation set her apart in a competitive industry.
Expansion to the Gulf Region
Ramona expanded her operations to Riyadh, Saudi Arabia, where she became a Master Trainer and partner with the “Skin Care” brand. Her expertise in makeup artistry and permanent makeup solutions resonated with clients across different cultures in the Gulf. Through her partnership and role as a trainer, she empowered aspiring beauty professionals in the region.
Becoming an Authorized Master Trainer
Ramona’s commitment to education and professional development led her to become an Authorized Master Trainer with a DHA license. This certification allowed her to train and mentor aspiring beauty professionals, sharing her knowledge and expertise. Through her academy, she has empowered countless individuals to pursue careers in the beauty industry, fostering a new generation of skilled artists.
Education and Additional Qualifications
Ramona also studied pharmacy assistant both at a school and online, obtaining her qualification. She further trained as a nurse’s assistant, gaining hands-on experience in this field. Her diverse training has helped her in understanding the holistic needs of her clients.
Creating Her Beauty Academy
Two years ago, Ramona established the “Ramona Rammouz Academy of Beauty”, which is officially licensed by the Ministry of Education and Higher Education in Lebanon and holds a Presidential Decree. The academy has quickly become a hub for aspiring beauty professionals, offering specialized courses that cover everything from skincare to tattoo artistry. The academy is located in Zalka, on the main road at Grandflor.
Professional Development and Event Participation
Ramona obtained her DHA license as a “Beauty Therapist” in Dubai and has participated in a variety of major beauty events such as Dubai Derma, Beauty Ambion Summit, Dial Dial, and Medam. She also attended numerous lectures from leading beauty brands, including PCA, Schrammek, RRS, and more, in Lebanon, Dubai, and various spas in Lebanon.
Embracing Social Media and Digital Marketing
Understanding the power of digital presence, Ramona collaborated with NASCODE, a digital marketing agency, to enhance her online visibility. Through strategic social media management and targeted advertising campaigns, she expanded her reach to audiences in the GCC region and beyond. Platforms like Instagram became vital tools for showcasing her work, connecting with clients, and building a community of beauty enthusiasts.
Overcoming Challenges
Ramona Rammouz journey was not without obstacles. Balancing the demands of entrepreneurship with personal commitments required resilience and adaptability. The dynamic nature of the beauty industry meant she had to stay abreast of trends and continuously innovate her services. Economic fluctuations and regional instabilities also posed challenges, but Ramona Rammouz unwavering dedication and strategic planning enabled her to navigate these hurdles successfully.
Media Appearances and Education
In addition to her professional career, Ramona also worked in media. She had her own program on Radio “Sawt Lebanon” in Dubai for five years, where she shared insights on skincare and beauty treatments. Ramona also appeared on various television programs on LBC, Al Arabia Women’s Channel, and MBC, hosting her own program twice a week, and participated as a guest expert on several live broadcasts, raising awareness on skincare and related issues.
Current Endeavors and Future Aspirations
Today, Ramona continues to lead her beauty empire with passion and vision. She remains actively involved in training programs, ensuring that her academy provides top-notch education to aspiring beauty professionals. Ramona is also exploring opportunities to expand her brand further, with plans to introduce a line of beauty products tailored to the needs of her diverse clientele.
Inspiring Others
Ramona’s story is a testament to the power of perseverance, passion, and hard work. From humble beginnings in Beirut to becoming a renowned beauty expert in the Middle East, she has broken barriers and redefined standards in the industry. Her journey inspires countless individuals to pursue their dreams, regardless of the challenges they may face.
Connect with Ramona
For those interested in learning more about Ramona’s work or enrolling in her training programs, her Instagram profile offers a glimpse into her latest projects, tutorials, and beauty tips.
Conclusion
Ramona Rammouz’s journey from a passionate young artist in Beirut to a leading beauty mogul in the Middle East exemplifies the impact of dedication and innovation. Her commitment to empowering others through beauty and education continues to inspire and shape the industry. As she forges ahead with new projects and aspirations, Ramona remains a beacon of inspiration for all who dare to dream and work tirelessly to achieve their goals.
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