Mona Agrawal: From Freelancer to Social Media Marketing Mogul

Mona Agrawal

Mona Agrawal’s journey from a content writer to the founder of Digiplustech is nothing short of inspiring. As a LinkedIn Top Voice, guest speaker at prestigious institutions like IIM and DU, and a speaker at Josh Talks, Mona has proven that dedication, hard work, and the right strategies can help anyone grow, even in the highly competitive world of social media marketing.

Mona Agrawal: The Struggles Behind Success

Every success story has its fair share of struggles, and Mona’s journey is no different. Starting out as a freelancer in 2015, she dabbled in content writing and YouTube creation. Though her passion for digital marketing was evident, the path wasn’t always smooth. “I worked countless hours to build my name, but things never came easy,” Mona admits. Freelancing was a tough game, and breaking through the noise was a challenge.

After years of juggling different jobs in the digital marketing industry, Mona decided to take the leap and start her own agency, Digiplustech, in 2021. “The decision to quit my job and launch Digiplustech was one of the most terrifying yet rewarding decisions of my life,” she shares. Starting an agency meant facing many risks, especially in a competitive market.

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But her perseverance paid off. Today, Mona works with over 130 clients, including founders, CEOs, coaches, and consultants, helping them grow their social media presence and generate leads, particularly on platforms like LinkedIn and Instagram.

Building Digiplustech: Turning Vision into Reality

Digiplustech wasn’t built overnight. Mona’s strategy was simple but effective: offer genuine solutions to her clients with transparency and honesty. Instead of using a “trial and error” approach, Mona took the time to understand each client’s brand and tailor her social media and lead generation strategies accordingly.

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“I’ve always believed that success lies in the details. Understanding my client’s needs and crafting personalized strategies is what sets us apart,” says Mona. Through this personalized approach, Mona and her team have achieved remarkable results, including:

  • A career counselor client who experienced 3X growth on LinkedIn and multiple leads through LinkedIn marketing.
  • A client from the uniform business sector who got qualified leads within the first 60 days of collaboration.
  • A SaaS client who doubled their LinkedIn growth and closed several inbound queries, all while building a thriving community online.

The Secret to Mona’s Success: Client-Centered Strategies

Mona’s success can be attributed to her unique approach to social media marketing. At Digiplustech, the focus is always on understanding the client’s brand, objectives, and audience. This insight is key to crafting a marketing strategy that works, without relying on guesswork or unproven tactics.

“Our process is simple: We don’t do hit-and-trial marketing. We get to know the brand, identify the right platforms, and then create strategies that align with the brand’s vision,” explains Mona. By offering services such as LinkedIn and Instagram management, Facebook Ads, and Google Ads, Digiplustech ensures its clients receive a comprehensive, holistic approach to social media growth and lead generation.

A Personal Touch: Helping Clients Achieve Real Growth

Mona’s expertise and knowledge in social media marketing, honed through years of experience, enable her to offer real, tangible results to her clients. It’s not just about growing numbers; it’s about nurturing a brand’s online presence to build credibility, drive engagement, and generate consistent leads.

“We work closely with our clients to understand their goals and craft strategies that are aligned with their business objectives,” Mona states. “Whether it’s through organic growth or paid ads, our goal is to help our clients get real, measurable results in the shortest time possible.”

Through Digiplustech, Mona has not only helped clients grow their social media presence but also become influential voices in their respective industries. Her work with entrepreneurs, CEOs, coaches, and consultants has earned her a reputation as one of the leading experts in social media marketing and lead generation.

Leveraging Social Media for Business Growth

For Mona, social media isn’t just about posting pretty pictures or catchy captions. It’s about building communities, establishing authority, and converting online connections into real business opportunities. Through her agency, she has helped clients transform their social media profiles into powerful marketing tools that drive sales and business growth.

LinkedIn and Instagram are key platforms for Mona’s clients, especially for B2B leads. “LinkedIn is a goldmine for professional networking, and Instagram is perfect for brand storytelling and engagement. The combination of both gives businesses a strong presence on social media,” says Mona.

Her expertise in these platforms has led to exceptional results for her clients. From securing high-quality leads to growing followers exponentially, Mona’s strategies have proven to be effective for businesses across various sectors.

Becoming a LinkedIn Top Voice and Guest Speaker

One of Mona’s significant milestones was being named a LinkedIn Top Voice, a recognition given to thought leaders who consistently share valuable insights with the platform’s vast professional audience. Being a LinkedIn Top Voice further solidified Mona’s credibility in the industry, opening doors to new speaking opportunities and collaborations with top brands.

Her speaking engagements at renowned institutions such as IIM, DU, and Josh Talks have also contributed to her growing influence. As a guest speaker, Mona shares her knowledge on topics like social media marketing, personal branding, and business growth. Her speaking engagements allow her to connect with aspiring entrepreneurs, CEOs, and marketing professionals, offering them guidance and inspiration.

Building a Strong Community: The Vision Behind Digiplustech

Mona’s community has grown significantly over the years. She currently has a 60K+ strong community that follows her for advice, insights, and inspiration on social media marketing and business growth. “I believe in building relationships first and then growing the business,” she says. “The community we’ve built is a testament to the trust and value we’ve provided to our clients and followers.”

Her focus on nurturing her community rather than just growing it is part of what makes Mona’s agency stand out. She is not only interested in achieving short-term gains but also in creating long-lasting relationships that benefit both her clients and their audiences.

What’s Next for Mona Agrawal?

Mona Agrawal’s journey is just beginning, and her vision for the future is as ambitious as it is inspiring. With her agency continuously growing and evolving, she remains committed to expanding her services and empowering more businesses to thrive online. Last year, she took a significant step forward by opening a new office in Noida, India, further solidifying her presence in the industry.

In addition to running her agency, Mona has also made her mark as a micro-creator, collaborating with renowned brands like Google, Women’s Web, and Upgrad. “I’m always learning, growing, and looking for ways to innovate and provide better solutions for my clients,” she shares. With her unwavering dedication and innovative approach, the future of Mona Agrawal in the world of social media marketing looks brighter than ever.

Conclusion: An Inspiration for Entrepreneurs

Mona Agrawal’s story is a perfect example of how hard work, perseverance, and a client-first approach can lead to success. From a freelance content writer to the founder of a thriving social media marketing agency, her journey is a testament to the power of dedication and strategy. By offering personalized solutions and fostering a strong community, Mona continues to inspire and help others achieve social media growth and business success. Do connect on Linkedin.

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