A Turning Point in Haneen Asfour Life
Haneen Asfour’s journey of personal growth and success started with a pivotal moment at just 13 years old. During a summer vacation, her mother insisted that she join a volunteer trip to Jordan. There, Haneen met individuals who were living through unimaginable challenges, such as men and women without limbs and children walking in torn shoes. This eye-opening experience completely shifted her perspective on life.
It taught Haneen the importance of gratitude and giving back, setting a strong foundation for her approach to both life and work. As she grew older, Haneen realized that these values would play a significant role in her career, where she would dedicate herself to empowering others and making a lasting impact.
The Road Less Traveled: Building a Family Business
From a young age, Haneen Asfour was always drawn to doing her own thing. However, she soon realized that navigating the complexities of legalities and accounting in business was far more challenging than she had anticipated. When her relative, Rula Zaidan, asked her to join her company and help turn it into a family business, Haneen couldn’t refuse.
Rula, who had watched Haneen Asfour grow up, has been a major source of inspiration in her life. Together, they have built something incredible, collaborating with strong women from diverse backgrounds who work tirelessly to deliver excellence. Despite the challenges of working around the clock, Haneen feels deeply fulfilled by the impact they make and is grateful to be part of such a rewarding journey.
Early Recognition: A Testament to Her Impact
At just 20 years old, Haneen Asfour achieved significant recognition for her work with youth and education. She was honored with the Arab Woman of the Year Award in 2020 and became a Forbes Under 30 speaker. These accolades were especially meaningful to her, as they validated her efforts to inspire and empower others, particularly during the challenging times of the COVID-19 pandemic.
Her youth program made a significant impact during the pandemic, helping young people navigate the challenges of education and personal growth. These achievements proved to Haneen that age is no barrier to making a meaningful difference in the world.
Overcoming Family Doubts and Personal Struggles
Haneen Asfour’s journey was not without its hurdles. While studying at university, she was determined to do more than just earn a degree; she wanted to make a difference. However, her aspirations were met with doubt and resistance from her family and friends, who initially thought she was too young to focus on anything other than academics. Haneen, being headstrong and driven, stood her ground, and over time, her loved ones came to appreciate her unwavering determination.
Her stubbornness, while sometimes a challenge, has been one of her greatest strengths. It has pushed her to relentlessly pursue her dreams, no matter the obstacles. Even in moments of doubt, Haneen’s inner drive has always kept her focused on the bigger picture.
A New Role: Marketing Consultant at Reachuals
Haneen Asfour’s professional career has evolved as she moved into the role of marketing consultant at Reachuals, where she works with an incredible team and clients. She brings a blend of corporate understanding and creative strategy to the table, ensuring that every project is approached with quality and innovation.
Her passion for the marketing industry grows every day, and she continues to thrive alongside her team, aligning perfectly with her goal of making a lasting impact in the marketing world. This role allows her to contribute to the industry in a meaningful way, combining her skills and knowledge to drive success for her clients.
The Power of Leadership and Collaboration
One of the most important lessons Haneen Asfour has learned in her career is the power of collaboration and leadership. Early on, she believed that she needed to handle everything on her own to prove her worth. However, this mindset led to burnout and unnecessary stress. Over time, Haneen realized that asking for help is not a sign of weakness but a strength that fosters growth and success.
Additionally, Haneen has come to understand that being a good leader means focusing on solutions and working together toward a common goal. She no longer believes in playing the blame game—what matters is how you move forward and create growth from challenges.
Letting Go of Titles and Focusing on True Success
Haneen Asfour’s definition of success has evolved over time. In the past, she chased titles, thinking that they defined her worth and accomplishments. However, she now understands that titles are just labels. What truly matters is the value you bring to the table, the personal and professional growth you experience, and the positive impact you have on others.
Success, to Haneen, is about finding balance and fulfillment in both career and personal life. It’s about building something meaningful over time, rather than seeking quick fixes or external validation. Haneen strives to work with the highest level of ethics and respect for others, prioritizing collaboration, integrity, and empowerment.
Overcoming Anxiety and Embracing Optimism
Like many successful individuals, Haneen faces her own personal struggles. One of her biggest challenges is dealing with anxiety, a constant battle that she has learned to navigate. Despite this, Haneen remains an optimist, believing in the power of energy and the idea that what you put into the world is what you get back.
With the support of her friends, team, and partners, she has learned to face setbacks head-on. She stays grounded and focuses on finding solutions rather than dwelling on problems. This positive mindset has allowed Haneen to continue moving forward, even when faced with difficult situations.
Building a Legacy of Empowerment
As Haneen Asfour continues her journey, her ultimate goal is to create a lasting legacy rooted in empowerment. She hopes to inspire the next generation to believe in their potential, regardless of their age or background. Through her work and platform, Haneen wants to uplift others, foster collaboration, and create meaningful change in her community.
Haneen’s vision is to leave behind a culture of empathy and collaboration, where young people are encouraged to chase their dreams and make a difference in the world. She strives to be remembered not just for her accomplishments but for her unwavering commitment to empowering others and making a positive impact.
Advice for the Next Generation
To those looking up to her, Haneen offers the following advice: “Stop worrying about the little things—you’re doing a great job, even if it doesn’t feel like it sometimes. Trust yourself and your instincts more, and don’t be so hard on yourself. Celebrate the small wins and remember that everything will fall into place with time and effort. You’re stronger and more capable than you think, so enjoy the journey instead of stressing about the destination.”
Haneen Asfour’s words are a reminder that success is not just about achieving big milestones but also about enjoying the process and learning along the way.
Conclusion: Haneen Asfour’s Impactful Journey
Haneen Asfour’s journey is one of perseverance, growth, and empowerment. From her early volunteer experiences in Jordan to her current role as a marketing consultant, Haneen has faced countless challenges and obstacles. However, through her unwavering determination, strong leadership, and commitment to empowering others, she has made a profound impact in both her personal and professional life.
As she continues to inspire and empower the next generation, Haneen’s legacy will undoubtedly be one of collaboration, integrity, and positive change.
Do follow her on Instagram.
