Influencer marketing in Saudi Arabia has become a decisive layer of how brands earn attention, trust, and relevance in a crowded online economy. As audiences spend more and more of their time on social platforms, social media influencers now help Saudi consumers discover brands, evaluate them, and choose long before traditional advertising begins to reach them.
Something that makes the Saudi market distinct is intent. Here, Saudi consumers are actively following creators in every niche for cues on what to try, where to spend, and which brands feel credible. That behaviour, year on year, has pushed brands to treat influencer marketing as a structured, long-term growth strategy.
As adoption grew, so did the demands. Influencer marketing has moved into a space that requires sharper planning, deeper audience understanding, and tighter execution. Creator selection has become niche, content formats have proliferated, platform mechanics are constantly evolving, and disclosure norms have become more stringent.
Hence, brands in Saudi Arabia now seek professional advice and expert guidance from the leading influencer marketing agency in Saudi Arabia, which brings in years of expertise and order to an otherwise fragmented ecosystem. These agencies help brands with-
- Creator strategy and audience behaviour alignment
- Campaign structuring with the Saudi cultural context
- Content Conceptualization & Production
- Performance interpretation
- Compliance and coordination
And the teams help with all the nitty-gritty processes.
With influencer marketing in the Kingdom becoming more complicated and difficult to break into by the year, agency choice now carries actual weight. At the end, it comes down to who is guiding the campaign strategy, so partnering with an influencer marketing agency in KSA becomes prevalent.
Below is a curated list of some of the best influencer marketing agencies operating in Saudi Arabia. Each brings a distinct approach, strength, and point of view to how influencer campaigns are planned and executed in 2026.
List of the Best Influencer Marketing Agencies in Saudi Arabia, KSA
- Gima
- Grynsta Media
- AWISEE
- GRYNOW
- Glimpse Digital
- Starfish
- Influencer Marketing Factory
- Spike Media
- Catchers Agency
- Infinity Corp
GIMA
GIMA is hands down the leading influencer marketing agency in Saudi Arabia, known for scouting creators who already hold trust in their communities and build ROI-focused campaigns for brands around the Arab and Middle East audience’s. GIMA works with brands by understanding their precise goals, target market, and key performance metrics, and then uses data about audience behaviour, trends, and platform dynamics to shape the whole campaign strategy. With almost a decade-long experience, GIMA brings in-depth Saudi market knowledge and expertise in the GCC influencer marketing industry.
USPs:
- 8+ years of hands-on experience in the industry
- Network spanning 250K+ content creators
- Personalized campaigns created around Arab culture
- Trusted by 1200+ brands across markets
- Possesses a smart AI Dashboard
Services:
- Influencer marketing across all marketing platforms like Instagram, YouTube, Facebook, TikTok, LinkedIn, Twitter (X), Twitch, and more.
- User-generated Content Marketing
Grynsta Media
Grynsta Media builds influencer strategies that align with brand goals, audience behaviour, and platform dynamics. It scouts influencers whose content and followership match each brand’s niche and campaign objective. Campaign development starts with a clear understanding of business goals and target outcomes. Grynsta Media uses data-driven insights to guide planning and execution, including tracking real-time performance and optimizing as campaigns run.
USPs:
- 7.5+ years of experience
- 252 million+ social media influencers onboarded
- 1450+ trust Grynsta Media
- Global Presence
- 34,000+ influencer campaigns executed
- Advanced tech AI Dashboard
Services:
- Influencer marketing across Instagram, YouTube, TikTok, Snapchat, and LinkedIn
AWISEE
AWISEE is a global influencer marketing agency that connects brands with influencers to drive engagement and visibility. The agency builds influencer campaigns personalized to each brand’s target audience and platform landscape. It identifies influencers across tiers and markets whose content aligns with brand goals. Their campaign planning also includes strategy definition, talent scouting, and content direction.
USPs:
- Specializes in Technology, Fintech & Entertainment, and Education
- Worked with giants as well as startups
- Works Globally
Services:
- Influencer marketing across LinkedIn, Instagram, TikTok, Facebook, YouTube, Twitter (X), Douyin, and Twitch.
- User-generated content
Grynow
Grynow is the top influencer marketing agency in the Kingdom, known for building influencer campaigns customized to brand goals, audience behaviour, and platform needs. With almost a decade-long experience, Grynow brings a creator-first approach shaped by years of working closely with influencers across categories and markets. With teams working across regions, Grynow helps brands enter and grow in Saudi Arabia while maintaining consistency across global campaigns.
USPs:
- Over 8 years of experience
- 1500+ brands trust Grynow
- Access to 300 million+ influencers
- 35,000+ influencer campaigns executed
- International presence in India, the US, the UK, the Philippines, Indonesia, etc.
- Experts from renowned institutions, like IIT, IIM, and IBM.
Services:
- Influencer Marketing across all major platforms in Saudi Arabia.
- UGC Marketing
- Video Production
Awards and Recognitions:
- Awarded by the Economic Times in 2022 for the best campaign executed.
- Executed India’s Biggest Influencer Marketing Campaign (Most Views)
- Featured by Khaleej Times, Forbes, Financial Express, Deccan Herald, and other media publications in the Middle East.
Glimpse Digital
Glimpse Digital maintains a global database of influencers with detailed insights across platforms like TikTok, Instagram, and YouTube. The agency builds influencer campaigns grounded in data and audience fit. Their campaign services include influencer selection, strategy and communications, paid partnerships, and collaboration deals. Glimpse Digital integrates video production and digital strategy into influencer work to strengthen campaign presence. Its toolkit includes platforms like Expin and Star Ngage to support execution and measurement.
USPs:
- 10+ years of influencer marketing experience
- Global influencer database
- Worked with internationally recognised brands
- Operates across the MENA region
- Uses specialised tools like Expin & Star Ngage
Services:
- Influencer marketing across platforms like Instagram, Facebook, Twitter (X), LinkedIn, and TikTok.
Starfish
Starfish is an influencer marketing agency with offices in Riyadh and Dubai, serving brands across the GCC region. It maintains a database of over 10,000 micro and macro influencers to support campaign activation. The agency builds influencer campaigns grounded in audience fit and creator relevance. Their core influencer services include influencer selection, influencer relationship management, content creation, and campaign reporting. Starfish integrates proprietary tools for real-time insights and analytics to support execution and measurement.
USPs:
- 1500+ influencer campaigns executed
- Gained 50M+ reach
- Network of 10,000+ influencers in the GCC region
- Presence in many other GCC countries
Services:
- Influencer marketing across all major platforms
- User-generated content marketing
Influencer Marketing Factory
Influencer Marketing Factory is a global influencer marketing agency that creates campaigns on platforms like TikTok, Instagram, and YouTube. It builds influencer campaigns tailored to brand goals and audience segments. The agency identifies influencers whose content aligns with campaign objectives and audience behaviour. Its services include influencer strategy, influencer selection, campaign management, and reporting. Influencer Marketing Factory supports execution with data-driven insights and analytics to guide performance tracking and optimization.
USPs:
- Featured in many top publications
- Roster filled with global giants
- Strong ROI strategy
Services:
- Influencer marketing across Instagram, TikTok, YouTube, Threads, Lemon8, and Twitch
- User-generated content
Spike Media
Spike Media is the best influencer marketing platform with a technology-driven focus. It maintains a suite of solutions that combine in-app advertising and influencer marketing under one ecosystem. The agency connects brands with strategic influencer collaborations for endorsements and product placements, supported by analytical reporting after every campaign. Spike E-Media works closely with brands to align influencer voices with brand tone and audience behaviour, especially in industries like beauty, retail, automotive, and tech.
USPs:
- 150+ top talents
- 5k+ campaigns launched
- Worked with leading brands in KSA like IKEA, Careem, Comfort, etc.
Services:
- Influencer marketing across all major platforms
- User-generated content marketing
Catchers Agency
Catchers Agency maintains a network of creators across micro, macro, and global tiers to support brand activations. The agency builds influencer campaigns grounded in audience fit and creative relevance. Their core services include influencer selection, creator relationship management, content ideation and production, and analytics and reporting. Catchers works with brands to align influencer voices with campaign concepts and audience behaviour, supported by strategic insights and performance tracking.
USPs:
- 800+ satisfied clients
- In-house content ideation & production support
- 15K+ successful campaigns delivered
- Strong presence across 14+ countries
- 3K+ influencers in the network
Services:
- Influencer marketing across all major platforms in the KSA.
Infinity Corp
Infinity Corp maintains influencer management and collaboration programs as part of its broader PR and digital solutions. The agency builds influencer campaigns with strategic storytelling and audience engagement. The agency works to integrate influencer efforts with public relations and media outreach to strengthen brand presence.
USPs:
- Around the industry since 2014
- Presence in Saudi Arabia and the MENA Region
- Strong Client Portfolio and Industry Recognition
- Diverse Creative and Media Expertise
Services:
- Influencer marketing across all major platforms in the KSA
Before You Go
Influencer marketing in Saudi Arabia has become more structured, more competitive, and far more deliberate. The agencies listed above bring different strengths to the table, making it important for brands to choose partners that complement their goals, audience, and scale. With the right agency guiding the strategy, influencer campaigns in the Kingdom can move from generic mass visibility and achieve tangible results and impressive ROI.
