Dr. Joanna Francis’s story is one of passion, resilience, and dedication. As a pharmacy student, she did not just focus on theory but worked in two community pharmacies to gain real-world experience. Her goal was to graduate with the strongest possible understanding of treatments and patient care. Through these experiences, Dr. Joanna Francis developed a deep curiosity and love for skincare, especially learning how creams and treatments can truly improve skin health.
Working one-on-one with patients inspired her to go deeper. She specialized in Dermopharmacy and Industrial Cosmetology to understand skin ingredients, symptoms, diseases, and most importantly, how to target the root causes of skin problems. This blend of pharmaceutical science and skincare formed the foundation of her career.
A Lifelong Fascination with Science and Skincare
Dr. Joanna Francis has always been fascinated by science and biology, and the beauty of skincare captured her imagination from a young age. However, it was the 2019 crisis in Lebanon that pushed her to take action. During that time, many skincare brands disappeared from the market, leaving people struggling to care for their skin.

As a specialist in dermopharmacy and industrial cosmetology, Dr. Joanna Francis felt a strong urge to help. She wanted to give people back the confidence to care for their skin. This led her to create her own skincare brand, alongside managing her pharmacy and beauty clinic.
Her brand focuses on creating products that do not just treat symptoms but work deeply to solve skin problems. Everything is backed by science and her expertise, aiming to restore healthy skin and boost confidence.
Balancing Business and Family
Dr. Joanna Francis’s greatest achievement is not just her brand or clinic—it is managing all this while being a mother of two. She explains how important it is to her to turn her passion for science and skincare into something that truly helps people, without neglecting her family.
This balance of family and professional life highlights Dr. Joanna Francis’s determination and resilience. She continues to push forward, proving that it is possible to pursue your dreams while caring for your loved ones.
Overcoming Lebanon’s Many Challenges
Lebanon has faced many difficulties in recent years including economic crises, inflation, war, shortages in supplies, strikes, and even problems with electricity and transportation. These challenges could have stopped Dr. Joanna Francis, but instead, they made her stronger.
Growing her business through these tough times taught her resilience. Dr. Joanna Francis’s passion for the beauty and pharmaceutical industries, combined with her belief in Lebanon, kept her motivated. She refused to let obstacles hold her back and kept moving forward with determination.
Expanding the Brand and Direct Patient Care
Currently, Dr. Joanna Francis is focused on growing her skincare brand to cover more skin conditions and reach more people. At the same time, she continues to treat skin issues at her clinic, combining her knowledge of pharmaceuticals, ingredients, and skin biology.
Her approach focuses on treating the root causes of skin problems, not just the surface. This ensures long-lasting and effective results for her patients and customers.
Dr. Joanna Francis’s long-term goal is clear: to create science-backed skincare solutions that help people regain healthy skin and confidence.
Lessons Learned: Passion and Persistence
Dr. Joanna Francis has learned many valuable lessons throughout her career. She believes that resilience, passion, and a clear purpose can carry anyone through even the hardest times.
As a mother managing a pharmacy, beauty clinic, and skincare brand in the midst of Lebanon’s crises, Dr. Joanna Francis has had to stay adaptable and keep learning. She uses her combined expertise in pharmaceuticals, dermocosmetics, and patient care to create solutions that make a real difference.
She shares, “These experiences shaped how I work with dedication, empathy, and a focus on meaningful impact.”
Inspiring Future Generations
Dr. Joanna Francis hopes her story will inspire others, especially women and young professionals, to chase their dreams despite challenges. She wants to be remembered as someone who combined passion, knowledge, and resilience to change lives.
Her advice to her younger self sums up her philosophy: “Take calculated risks and trust in your abilities because there is always light at the end of a tough path. Stay confident in your vision and do not be discouraged by those who do not see it—they do not see what you see. Embrace challenges, stay persistent, and keep learning.”
Dr. Joanna Francis’s Vision for the Future
Dr. Joanna Francis’s vision goes beyond just running a business. She wants to leave a lasting mark on the skincare and pharmaceutical industries by creating effective, science-backed solutions that empower people to care for their skin confidently.
Her unique combination of pharmaceutical knowledge, dermocosmetics specialization, and direct patient care allows her to develop products and treatments that address skin health deeply, not just superficially.
This holistic and scientific approach is what sets her apart and drives her mission.
Follow Dr. Joanna Francis’s Inspiring Work
Dr. Joanna Francis’s journey is a shining example of how passion, resilience, and knowledge can overcome even the toughest obstacles. Her work in skincare and pharmaceutical innovation continues to inspire and empower many across Lebanon and beyond.
Do follow her on Instagram
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