Kersti Kivi’s fascination with beauty started at a young age in Estonia. She was captivated by how small details could completely change a person’s confidence. A perfectly shaped brow, a subtle enhancement, or a little touch of color could make someone feel empowered and radiant. This early fascination with transformation sparked her desire to pursue a career that would allow her to combine art and impact.
From Estonia, Kersti moved to Finland, where she trained as a CIDESCO certified beauty therapist. Her pursuit of excellence didn’t stop there. She further refined her craft by learning microblading and semi permanent makeup techniques in Moscow, immersing herself in the hands on skills required to become a professional in a competitive industry. These experiences laid the foundation for what would become an international career.
Choosing a Career with Purpose
Kersti didn’t just choose beauty as a career because it was appealing it was a conscious decision to find a path where art met impact. Semi permanent makeup gave her the perfect medium. It wasn’t only about aesthetics; it was about helping people feel confident in their own skin. “I wanted a career that blends art and impact,” she says. “SPMU allows me to enhance natural beauty while giving people lasting confidence that’s when I knew it was my path.”
From shaping brows to defining lips and camouflaging scars, Kersti’s work transforms lives, not just appearances. This focus on the emotional effect of beauty has guided every step of her journey.
Building an International Career
Kersti’s journey from a young enthusiast in Estonia to an international SPMU artist is inspiring. Since starting her professional journey in 2012, she has worked in diverse locations, including Dubai, Finland, Estonia, and across the UAE. Her dedication to her craft and consistent high quality results helped her earn recognition in the competitive world of semi permanent makeup.
Beyond working with clients, Kersti also pursued teaching. She became a certified Swiss Color Microblading trainer in Finland, opening doors to educate aspiring artists. Through her training programs, she has taught students internationally, sharing her expertise and raising industry standards. This dual focus on professional practice and education highlights her commitment to excellence.
Early Challenges and Lessons Learned
Starting in a competitive field was not easy. In the beginning, building trust and a reputation posed the greatest challenge. Kersti had to prove herself through consistency, results, and dedication. “The first few years were tough,” she recalls. “You have to earn trust, and that takes time. But delivering results always speaks louder than words.”
Another early lesson came from trying to please everyone. While her heart was in the right place, this approach proved exhausting. Over time, Kersti realized that staying true to her own style and values attracted the right clients and opportunities. This shift allowed her to focus on quality over quantity, a principle that has guided her career ever since.
Current Projects and Future Goals
Today, Kersti Kivi continues to expand her name in the beauty industry while growing her training programs. Her current focus is on inspiring and educating the next generation of semi permanent makeup artists. She organizes both online and group sessions to share her techniques, knowledge, and insights with aspiring professionals.
Her ultimate goal is to raise industry standards and create a global network of skilled artists who share her passion for enhancing natural beauty. “Every step I take in education and training aligns with my career goal: to inspire and uplift the next generation of artists,” she explains.
Finding Inspiration in Clients
While many professionals cite mentors as their inspiration, Kersti draws hers from the people she works with. Her clients’ transformations, both physical and emotional, motivate her daily. “Seeing the emotional impact my work has on people keeps me motivated to keep improving,” she says. Each satisfied client serves as a reminder of why she chose this path. Her work is more than a career; it is a way to make people feel empowered and confident.
Embracing Challenges and Staying Positive
A career in beauty, like any other, comes with its share of challenges. Setbacks and obstacles are inevitable, but Kersti approaches them as opportunities to learn. Her mindset is grounded in remembering why she started: to help people feel confident. With over a decade of experience, she has learned to view challenges as stepping stones rather than roadblocks.
Lessons from a Decade of Experience
Throughout her career, Kersti has discovered the importance of prioritizing quality over quantity. By focusing on delivering exceptional service to each client, she ensures lasting results and maintains a reputation for excellence. This principle applies to both her work with clients and her teaching endeavors.
She also emphasizes the importance of self belief. Her advice to her younger self would be to trust her abilities earlier and take bold risks. Passion and dedication, she believes, are powerful allies in achieving success.
Redefining Success
Kersti’s definition of success has evolved over the years. Initially, she equated it with recognition and external validation. Today, success means balance: making an impact in her field, educating others, and maintaining personal well being. She strives to leave a legacy that encompasses professional excellence, mentorship, and the ability to inspire confidence in others.
Her approach combines artistic skill with emotional intelligence, ensuring that every client feels seen, valued, and beautiful.
Leaving a Lasting Legacy
Kersti hopes to be remembered not just as a skilled artist, but as a pioneer who elevated the standards of semi permanent makeup globally. She envisions a legacy where artists are inspired to pursue excellence, and clients are empowered to embrace their natural beauty confidently. Her work, teaching, and dedication have created a blueprint for success in the beauty industry, a blueprint rooted in artistry, passion, and compassion.
By inspiring both clients and fellow professionals, Kersti continues to shape the future of semi permanent makeup, leaving a mark that extends far beyond individual transformations.
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