In the dynamic landscape of Arab media, where talent and perseverance are essential to stand out, the name Ammar Orfahly resonates as a story of determination, adaptability, and success. Born in Hama, Syria, Ammar began his journey from YouTube and has since grown into a professional journalist, TV reporter, radio host, and digital content creator whose work spans Dubai, Beirut, Cairo, and now Montreal, Canada. With over a decade of experience, he has built a reputation for professionalism, credibility, and the ability to connect with both audiences and celebrities at the highest level.
Early Life and Education
Ammar was born in Hama and later moved to Aleppo to pursue his higher education. In 2008, he graduated from the Faculty of Economics at Aleppo University with a degree in Banking and Financial Sciences. That same year, he relocated to Dubai, a move that marked the beginning of a new chapter in his life.
Although his academic background was rooted in finance, Ammar’s passion for media and storytelling soon led him in a different direction. In 2014, he launched his first media project on YouTube, where he quickly established himself as a fresh voice in digital content. His work on YouTube paved the way to his first television appearance on the UAE’s Al-Dhafra TV in the program “Stars of YouTube”, which introduced him to a wider Arab audience and opened doors to new professional opportunities.
Key Milestones in Media
From that point forward, Ammar’s career developed steadily across multiple platforms:
- While in Dubai, he took on significant roles in the media teams of several prestigious festivals, including:
- Diafa Festival – Dubai
- BIAF Festival – Beirut
- Diafa Festival – Dubai
- Later, while based in Montreal, he worked remotely with the Najm El Arab Festival – Cairo, demonstrating his ability to manage and deliver high-profile media projects across continents.
- A major turning point in his career was joining Rotana’s Arab Wood, one of the most prominent entertainment shows in the region. Ammar conducted exclusive interviews with some of the biggest stars in the Arab world, including Elissa, Ahlam, Cyrine Abdelnour, Samira Said, Assala Nasri, Angham, Wael Kfoury, Ayman Zidan, Mona Zaki, Najwa Karam, Nassif Zeytoun, among others. These encounters highlighted his professionalism and his natural ability to engage with top-tier celebrities.
He later produced a special segment for the show directly from Montreal, further establishing himself as a cross-border media professional. - After moving to Canada in 2019, Ammar expanded his media presence by collaborating with MBC Group, producing reports and live coverage from Montreal. He also worked as a correspondent for Al Aan TV, providing timely reports and features from within the Canadian landscape.
- Beyond television, Ammar also ventured into radio, hosting a music and entertainment program on Radio Sina Montreal, where he connected with Arab audiences abroad and showcased his versatile media skills.
Digital Presence and Distinction
In addition to his on-screen and on-air work, Ammar has cultivated a strong presence on social media platforms, particularly Instagram. What sets him apart is not only his ability to attract a wide following across the Arab world, but also the fact that many top Arab celebrities have chosen to follow him. This is a clear indicator of his credibility, popularity, and the respect he has earned within the entertainment industry.
For Ammar, his digital influence is not just about numbers—it reflects the trust placed in him by both the public and the stars he has worked with, further reinforcing his standing as a credible and engaging media personality.
Challenges and Resilience
Ammar’s journey has not been without challenges. Moving alone from Syria to the UAE, and later to Canada, he faced the realities of migration, cultural adaptation, and proving himself in highly competitive media markets. Yet, these challenges fueled his determination to grow.
By mastering Arabic, English, and French, Ammar positioned himself as a flexible communicator capable of working effectively across different cultural contexts.
Vision for Media
To Ammar, media is not just a profession—it is a bridge between people and cultures. His diverse career in television, radio, and digital content has shaped his belief that modern media requires a balance of credibility, authenticity, and innovation.
This philosophy is evident in his style, whether he is presenting a report on television or sharing content on social media. He combines professionalism with approachability, ensuring he remains relatable to his audience while maintaining the respect of his peers.
Present and Future
Today, Ammar continues his media career from Montreal, seamlessly moving between TV reporting, radio hosting, and digital influence. His ambitions extend beyond national or regional boundaries, as he works toward expanding his role in both Arab and international media, with a commitment to delivering content that reflects the evolving expectations of modern audiences.
His journey—from Hama to Aleppo, from Dubai to Montreal—is a testament to the ability of Arab media professionals to succeed globally when armed with talent, perseverance, and adaptability.
Conclusion
Ammar Orfahly is far more than just a Syrian media figure or a digital influencer. He is an example of a modern Arab journalist who has built a name through a series of diverse and rich experiences. His career reflects a rare combination of professionalism, popularity, and the ability to engage with both the public and leading celebrities. Today, he stands as a powerful media presence with even greater achievements on the horizon.
Do follow him on Instagram
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