Jewellery isn’t just an accessory; it’s a statement of identity, a way to express personal style, and an artful touch to complete any outfit. For those seeking unique and meaningful pieces, homegrown jewellery brands are redefining luxury, sustainability, and craftsmanship. From timeless classics to bold, artistic creations, here are 11 incredible local labels to explore.
Sana Al Maktoum Fine Jewellery
Founded by Her Highness Sheikha Sana Al Maktoum, this brand represents the epitome of luxury and elegance. Inspired by her grandmother, a visionary entrepreneur, Sana Al Maktoum Fine Jewellery empowers women through exquisite designs crafted from ethically sourced diamonds and gems. With collections in white, rose, and yellow gold, every piece tells a story of strength and grace.
Instagram: @sanaalmaktoumofficial
Lana Al Kamal Jewelry
Since 2017, Lana Al Kamal Jewelry has been synonymous with sophistication and artistry. This female-led brand draws inspiration from art, culture, and architecture, creating modern designs that resonate with today’s woman. Featuring 18-karat gold, diamonds, and bold gemstones, their collections range from statement pieces to everyday elegance.
Instagram: @lanaalkamaljewelry
Oria
Oria celebrates the beauty of handcrafted jewellery made by Middle Eastern artisans. Known for their affordable yet luxurious designs, each piece is one-of-a-kind and perfect for layering. From dainty accents to bold, gemstone-encrusted pieces, Oria’s collection is wearable art that adds sophistication to any outfit.
Instagram: @oria.jewellery
Bymystique
Step into the celestial realm with Bymystique’s handcrafted designs. Inspired by the sun, moon, and stars, this UAE-based brand uses 18-karat recycled gold, adorned with pavé diamonds, mother-of-pearl, and miniature colored gems. Each piece captures the magic of the universe, offering timeless elegance for the modern woman.
Instagram: @bymystiqueofficial
Enso Design Lab
Minimalism meets sustainability at Enso Design Lab, a Dubai-based brand that champions craftsmanship and simplicity. Their designs embody the clean-girl aesthetic, offering timeless pieces for both men and women. Beyond jewellery, Enso also features sunglasses, hair combs, and other accessories for a chic and functional touch.
Instagram: @enso.design.lab
Gafla
Gafla Jewellery is deeply rooted in Emirati heritage. Co-founded by Hamad Bin Shaiban and Abdulla Beljafla, the brand reinvents traditional Arabic stories and symbols into contemporary fine jewellery. Their collections offer a unique blend of cultural significance and modern elegance, making each piece a treasure to own.
Instagram: @gafla
Helya Jewelry
Run by two Emirati sisters, Helya Jewelry pays homage to Middle Eastern culture and architecture. Their designs draw inspiration from native flora and heritage, creating simple yet stunning pieces. Helya’s creations are perfect for adding a touch of tradition and elegance to your jewellery collection.
Shop online: helya.store.com
Instagram: @helya.a
Donna Hourani
Donna Hourani redefines bold with her unique approach to jewellery design. Each piece showcases bright gemstones, asymmetric silhouettes, and wavy settings, turning jewellery into wearable art. Designed to be cherished heirlooms, her creations celebrate individuality and timeless beauty.
Instagram: @donnahouranijewelry
The PiercingSpot
For those who love stylish piercings, The PiercingSpot is the ultimate destination. Founded by Aya, this independent brand combines safe piercing procedures with a stunning collection of jewellery. Located in Dubai Healthcare City, it’s a go-to spot for women seeking trendy, high-quality pieces.
Visit: The PiercingSpot, Umm Hurair 2, Dubai Healthcare City
Website: piercingspot.net
Instagram: @piercingspot
Toktam Jewelry
Toktam Jewelry tells stories through its bold and eclectic designs. Blending Persian heritage with Arabic influences, the collections feature vibrant, eye-catching pieces perfect for self-expression. Whether you’re looking for a statement necklace or a bold ring, Toktam’s designs are unforgettable.
Instagram: @toktam.jewelry
Diamind
Diamind is revolutionizing the diamond industry with its lab-grown creations. Offering sustainable and ethical alternatives to traditional diamonds, the brand focuses on timeless designs that are perfect for any occasion. Diamind combines innovation with elegance, creating pieces that shine with purpose.
Instagram: @diamindofficial
Final Thoughts
These 11 homegrown jewellery brands showcase the artistry, culture, and innovation thriving in the UAE and beyond. Whether you’re looking for minimalist pieces, bold statements, or sustainable options, these labels offer something for everyone. Elevate your style and support local talent by exploring these exquisite collections today.
